Building a Positive Media Profile

The Easy Step-by-Step Guide

Preview

Failed to add items

Sorry, we are unable to add the item because your shopping cart is already at capacity.

Add to basket failed.

Please try again later

Add to wishlist failed.

Please try again later

Remove from wishlist failed.

Please try again later

Adding to library failed

Please try again

Follow podcast failed

Unfollow podcast failed

This Season's Biggest Deal

£0.99/mo for 3 months + £10 Audible bonus

Auto-renews at £5.99/month after 3 months. Cancel monthly.

Get this deal

Offer ends on 28 December, 2026.

More purchase options

Building a Positive Media Profile

By: Pauline Rowson

Get this deal

Auto-renews at £5.99/mo. after 3 months. Cancel monthly. Offer ends 28 December, 2026.

Buy Now for £5.02

This Season's Biggest Deal | £0.99/mo for 3 months + £10 Audible bonus

£5.99/mo after 3 months - terms apply. Cancel monthly

Summary

Editorial coverage carries at least two and a half times the weight of advertising. It is a very cost effective way of raising an organisation's profile. This audiobook looks at how to build a positive media profile for an organisation. It provides information on how the media work and how to build good media relations. It also shows how to write a news release and get it published, how to conduct a radio and TV interview, and how to handle a bad news story.©2001 Pauline Rowson; (P)2001 Rowmark Ltd

Pauline RowsonMatrix Digital PublishingBusiness & CareersLength: 1 hr and 55 minsRelease date: 02-01-08Unabridged AudiobookLanguage: English

Marketing

Marketing & Sales

Public Relations

Marketing Marketing & Sales Public Relations

No reviews yet