Lee Freeman-Shor
AUTHOR

Lee Freeman-Shor

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Lee is the author of the international bestseller 𝐓𝐡𝐞 𝐀𝐫𝐭 𝐨𝐟 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧 and co-author of its sequel, 𝐒𝐭𝐨𝐜𝐤 𝐌𝐚𝐫𝐤𝐞𝐭 𝐌𝐚𝐞𝐬𝐭𝐫𝐨𝐬.

He is best known for his research bringing to light the link between how an investor ‘reacts’ when winning or losing and their ultimate success. He introduced a widely recognised framework of investor archetypes —Assassins, Hunters, Rabbits, Raiders, and Connoisseurs — creating a behavioural vocabulary that helps explain how investors ‘react’, and how that leads to success or failure.

Before Lee became an author, the Citywire 1000 report recognised him as one of the world’s top fund managers in 2012. His flagship fund received the top AAA rating by Citywire and a Gold rating from S&P Capital IQ.

Lee has a Master’s Degree in Psychology & Neuroscience of Mental Health, an LL.B(Hons) Law Degree, and the Investment Management Certificate (IMC). He is also a Licensed Independent HeartMath® Certified Trainer and Mentor.

He is married and lives with his wife and son in Israel. When he is not researching and writing his books, he can be found carrying his wife’s SUP on the beach, playing and watching darts, and living and studying Kabbalah.
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