John Hoskins
AUTHOR

John Hoskins

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John began his career selling sales and sales leadership training
with Xerox Learning Systems. First appointed an account exec-
utive in the firm’s Toronto office, he was subsequently named

regional sales manager, general sales manager, and, ultimately,
Director of U.S. Sales Operations.
Next, John joined Omega Performance, an international bank
consulting firm, as EVP Sales and Marketing.

Then, together with two partners, John founded Advantage
Performance Group and The Real Learning Company, a human
performance management venture that grew to a national network of

More than 75 performance consultants serving 300 clients. This
business realized $24 million when acquired by a Stockholm-based
public multinational.

John has sold or oversaw the sale of more than $350 million of
licensed training, and today his practice is focused exclusively on
the sales function. His work includes executive coaching, develop-
ing sales management processes, sales forecast management, sales-
force assessment and recruiting, new product launch, sales talent
development and sales coaching.
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