Afdhel Aziz
AUTHOR

Afdhel Aziz

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Afdhel Aziz is on a mission to solve one of the biggest problems facing companies and individuals in the 21st century: how to find purpose and meaning in the work they do- and to unlock the enormous power of business to do good in the world. He is one of the world’s leading experts in brand purpose, marketing innovation, and social entrepreneurship. After a 20 year career as a visionary marketer at Procter and Gamble, Nokia, Heineken and Absolut Vodka, he is now currently the Founder and Chief Purpose Officer of Conspiracy of Love, a think-tank and idea incubator that helps advise iconic brands like Adidas, Red Bull, Oreo, Facebook, Levis, and Sonos, as well as Fortune 500 companies like AB Inbev, Diageo, Mondelez, Microsoft, Bacardi and Mars on how to ‘do well by doing good’. Afdhel is the co-author of 'Good is the New Cool: Market Like You Give a Damn', a provocative manifesto for a bold new model of marketing, which helps brands become a force for good, which was a #1 Amazon New Release in ‘Philanthropy and Charity’. He also writes ‘The Power Of Purpose’ column in Forbes and has been a featured speaker at the Cannes Lions, SXSW, TEDx, Advertising Week, The Gathering, the Chief Digital Officer Conference: Silicon Valley, Columbia University and more. His work has been featured in the New York Times, Vice, Fast Company, Forbes, Fortune, The Guardian, Coolhunting, Billboard, Hypebeast, Mashable and more. He is a graduate of King’s College London and the London School of Economics. He is based in Los Angeles, California where he lives with his wife and son. For speaking: www.afdhelaziz.com For consulting: www.conspiracyoflove.co For more on Good is the New Cool: www.goodisthenewcool.org
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