Work with Freeman Realty & Investments: https://freemanpmg.com/

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Summary

Daniel Freeman sits down with Michelle Gjerness, property manager and real estate agent with Freeman Realty & Investments, to explore what investors often miss when evaluating a property from afar. Michelle shares how boots-on-the-ground knowledge helps uncover the realities behind location, tenants, occupancy and property condition—and why the numbers alone don't tell the whole story.

Michelle also opens up about losing a business after years of high income, rebuilding financially, and how her definition of wealth shifted from purchasing power to stability, freedom and creating a future for her family.

Chapters

00:00 — Meet Michelle Gjerness
02:48 — Lessons From Managing Commercial Property
04:11 — How to Spot a Good Investment Property
06:01 — Finding Deals Through Local Knowledge & Relationships
07:01 — Why Investors Are Looking Beyond Expensive Markets
09:45 — Losing a Business & Learning When to Pivot
12:06 — What Property Owners Often Get Wrong
16:05 — High Income vs. Real Wealth

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Summary

Daniel Freeman sits down with his father, Robert Freeman, to unpack the financial lessons that shaped their family across generations. Robert shares how watching his working-class father save and invest influenced his own approach to money, why a high income doesn't necessarily make you wealthy, and how he eventually moved from dentistry into residential and commercial real estate.

They also discuss Robert's biggest investment wins and losses, the danger of chasing quick returns, why he prefers income-producing assets, and the lessons he wishes he'd understood earlier about building lasting wealth.

Chapters:

00:00 — Three Generations of Wealth Lessons
02:30 — Why High Income Doesn't Mean You're Wealthy
03:50 — Losing Everything & Starting Again in Real Estate
05:03 — Moving From Residential to Commercial Real Estate
09:16 — Finding Investments That Produce Income AND Growth
10:50 — Robert's Biggest Real Estate Mistakes
13:11 — The Wealth Lessons Every Investor Should Know
16:33 — How to Start Building Wealth With Less Money

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Daniel Freeman sits down with Paul Levy, a former sound engineer turned entrepreneur and commercial real estate investor whose career began in legendary recording studios and eventually led him to build a successful equipment-rental business.

Paul shares why he chose to buy the building his company operated from, how he converted business profits into income-producing real estate, and why that decision continued creating value even after his original business closed. Daniel and Paul also break down 1031 exchanges, evaluating tenants, cap rates, lease structures, due diligence, and what investors should consider when deciding whether to hold or exchange a property.

Chapter Timestamps

00:00 — Welcome to Wealth Built & Meet Paul Levy
01:19 — From Frank Sinatra to the LA Recording Industry
03:24 — Turning Sound Engineering Into a Scalable Business
05:51 — The Decision to Buy Instead of Lease
07:32 — Converting Business Profits Into Real Assets
10:14 — Hold, Refinance or 1031 Exchange?
15:24 — Finding Commercial Real Estate Opportunities
18:27 — How to Evaluate an Investment Property
23:00 — A Costly Real Estate Lesson
24:45 — Where Should a New Investor Start?

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Episode 4: Growth requires more than working harder—it requires building a team you trust. Daniel Freeman sits down with Christina to talk about her transition from CFO and accounting work into commercial real estate, the importance of creating a family-first culture, and how bringing the right people into a business can unlock growth.

They discuss leadership, transparency, protecting client assets, learning new skills, and why empowering talented people allows a founder to step out of the day-to-day and focus on bigger opportunities.

Chapters

00:00 — Welcome to Wealth Built
00:40 — Meet Christina: From CFO to Commercial Real Estate
03:02 — Building a Family-First Company Culture
05:24 — Knowing When It's Time to Make a Career Move
09:54 — What Makes Commercial Real Estate Different
12:24 — Trust, Integrity & Putting the Client First
15:19 — Protecting Assets Through Strong Operations
16:35 — The Hire That Helped Daniel Scale
19:04 — Leadership Is About Growing People

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Contact Jenny Parker by emailing her: jenny.parker@sothebys.realty.com

Ep. 3 -

In this episode of Wealth Built, Daniel Freeman sits down with real estate leader, Jenny Parker, to explore how real estate can become a powerful tool for building lasting wealth. They discuss the realities of residential property ownership, the opportunities within commercial real estate, 1031 exchanges, and why successful investing often requires thinking beyond the short term. Jenny also shares lessons from her own real estate journey and why getting into the market—even if it's not with your dream property—can be one of the most important steps toward building wealth and creating a lasting legacy.

Chapters:

00:00 — Welcome to Wealth Built
00:19 — Meet Jenny Parker
01:16 — Jenny's "Nine Lives" in Real Estate
02:38 — The #1 Skill Great Leaders Need
03:50 — How Daniel Ended Up at Sotheby's
06:47 — Why Daniel's Commercial Real Estate Model Stood Out
09:09 — The Problem With Residential Rental Properties
12:00 — Moving From Residential to Commercial Real Estate
15:05 — How Real Estate Creates Long-Term Wealth
16:50 — What Being a Landlord Really Teaches You
20:17 — What Successful Real Estate Investors Do Differently
21:26 — Real Estate Is a Long Game, Not a Get-Rich-Quick Strategy
22:52 — When Is the Right Time to Buy Real Estate?
26:02 — What Buyers Want in Today's Market
28:21 — How Interest Rates Are Changing Buying Power
29:22 — If You Want to Build Wealth, Start Here
31:33 — The Investor Who Bought Assets Before His Dream Home
33:52 — Final Advice for Building Wealth
34:41 — Closing: Wealth Is Built One Decision at a Time

Ep. 2- Daniel breaks down the core principles of real estate investing. Drawing from his background in performance psychology, teaching, and commercial real estate, Daniel dismantles common industry myths—explaining why a high income isn't the same as true wealth and why you don't need millions to get started. He offers a practical primer on essential investing strategies and concepts, covering:

- Accessibility: How syndications (starting at $50k) and out-of-state submarkets lower the barrier to entry.

- Key Definitions: Clear breakdowns of Cap Rates, 1031 Exchanges, and Gross vs. Net Leases.

- Wealth Accelerators: Leveraging bank financing to multiply returns and managing the risk-versus-reward tradeoff across different geographic markets.

- Mindset: Why time in the market beats timing the market, and why your primary residence isn't a substitute for income-producing assets.

Chapter Timestamps:

0:33 – Host Background: Daniel Freeman's Journey & Education

1:57 – Debunking Wealth Misconceptions: Income vs. Real Wealth

2:35 – Overcoming Barriers to Entry: Submarkets & Syndication ($50K Minimums)

3:44 – Why Timing the Market Doesn't Work (And What to Do Instead)

4:21 – Why Your Primary Home Isn't a Retirement Plan

4:48 – The Role of Trusted Advisors & Asset Managers

5:10 – Real Estate is Not Get-Rich-Quick: The Long-Term Mindset

6:27 – Core Concepts Defined: Cap Rates, 1031 Exchanges & Lease Types

9:13 – Risk vs. Reward: High-Demand Markets vs. High-Yield Out-of-State Deals

10:32 – The Power of Financial Leverage in Real Estate

11:53 – Passive Wealth: Using Property Management & Passed-Through Expenses

12:42 – Future Episodes & Show Outro

Work with Freeman Realty & Investments: https://freemanpmg.com/

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Ep. 1 - In the premiere episode of Wealth Built, host Daniel Freeman takes the hot seat as interviewee. Joined by Kimberly Lovi, Founder of Iconic Nation Media, Daniel steps into the spotlight to level-set the core vision and ethos driving the show: defining wealth not as a flex of status, but as the ultimate tool to buy back time, freedom, and independence for families. Daniel shares his candid personal evolution—moving to the U.S., growing up with a heavy focus on education, working long 12- to 16-hour days as a "freeway professor," and ultimately pivoting into real estate to be present for his two young children. From starting in residential sales during COVID to strategically scaling into commercial real estate, net-lease property management, and out-of-state syndications, Daniel unpacks how calculated decisions convert success into lasting legacy.

Chapter Timestamps:

1:18 – Why WealthBuilt?

2:38 – Background & Family Context

3:51 – Leaving Higher Education for Real Estate

5:06 – Entering Real Estate & Pivoting to Commercial

7:43 – How to Get Started in Commercial Real Estate

9:07 – Why Investors Leave California

10:51 – Investing $50k-$100k & Syndication

13:22 – Net Leases vs. Gross Leases

14:58 – Multi-State Licensing & Market Strategy

16:36 – Investing in Northwest Arkansas & Oklahoma

18:31 – Upbringing, Self-Confidence, and Risk

19:57 – Sport Psychology & Operating in Discomfort

22:00 – Mental Math & Calculated Risk

22:42 – The Lead-By-Example Ethics Standard

23:44 – Leadership & Team Building Lessons

26:19 – Why Launch the Podcast Now?

27:31 – How Wealth Is Built

28:40 – Closing & Where to Follow

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Trailer: Everyone wants to build wealth. But most of us were never taught how.

I'm Daniel Freeman, and this is Wealth Built—the show where we have real conversations with the people who've actually built it, along with the experts who help make it possible.

You'll hear from real estate experts including developers, lenders, brokers, and so much more. We'll break down the deals they made, the risks they took, the mistakes that cost them—and the strategies that changed everything.

Because building wealth isn't just about how much money you make. It's about what you own, the decisions you make, and what you build for the future. Whether you're buying your first investment or building a legacy for the next generation, this show is for you. This is Wealth Built. Let's build something that lasts.

Please rate and review Wealth Built on Apple Podcasts and Spotify, subscribe on YouTube, and follow @FreemanRealEstateGroup on Instagram and YouTube.