The Secret Behind Lululemon's Success
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About this listen
Lululemon is legit killing it.
It has a revenue of almost 10 billion dollars.
They are doing this at a 20% profit margin.
And they are breathing down the necks of Nike and Adidas.
And the reason isn’t what you think it is.
There is a single reason why Lululemon has been able to do this, and it’s "thoughtfulness".
Listen to the incredible story.
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