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In this episode of The Riley Black Project, John and Crystal sit down with Blake from Great Lakes Laser Supply to talk about the Michigan Maker Summit—how it started, why smaller meetups matter, and what really happens when makers get in the same room without the pressure of massive expos.

What began as an idea on a 17-hour drive home from Next Level turned into a full-blown summit planned in just three weeks—and it worked. This conversation digs into the power of community, intimate breakout sessions, real conversations, and why these smaller events often create bigger breakthroughs than giant conferences.

We cover:

How the Michigan Maker Summit came together in record time

Why smaller, more intimate events create safer spaces to ask questions

The difference between learning online vs learning in person

Why not everyone can make it to Vegas, APA, or massive expos

How meetups help newer makers avoid feeling “stupid” asking questions

Why teachers learn just as much as attendees

The hardest part of events: implementing what you learn after you get home

Maker burnout, travel exhaustion, and real-life constraints

This episode is for makers, creatives, and small business owners who want real growth, real connection, and real implementation—not just motivation that fades when you get home.

Support the show

If you enjoy our content, consider supporting us on Patreon!! You can check out the tier options and perks here: https://www.patreon.com/TheRileyBlackProject

Check out my Linktree for my social media links & all the different things I have to offer! https://linktr.ee/RileyBlack

Want more info on Aeon Lasers?? If so, show me some love by clicking on my partner link below and then hit the "Get Started" button! If you found my content helpful,
and decided to call or DM instead, make sure to mention "Crystal Aguila" as the referral.

Send us a text

In this episode of The Riley Black Project, John and Crystal sit down with Becky of Get On Board Signs & More for a heartfelt, practical, and surprisingly funny conversation about community, creativity, resilience, and building a business that fits real life.

Becky shares her journey from kindergarten teacher to creative entrepreneur, running mobile sign parties, opening a brick-and-mortar studio, navigating COVID pivots, and even walking through a cancer journey while continuing to show up for her customers and community.

This episode covers:

Transitioning from teaching to entrepreneurship

Pivoting during COVID with DIY kits, virtual parties, and mobile workshops

Opening a studio and learning what actually works

Why community support matters more than algorithms

Running a business through illness and uncertainty

Building a studio model that works for families and real life

Paying yourself, setting systems, and avoiding burnout

Why Facebook still matters for local small businesses

The value of in-person connection over faceless online orders

Balancing growth, joy, and sustainability as a creative business owner

This is an honest look at what success really looks like when you stop chasing someone else’s version of it and start building a business around your life, not the other way around.

Support the show

If you enjoy our content, consider supporting us on Patreon!! You can check out the tier options and perks here: https://www.patreon.com/TheRileyBlackProject

Check out my Linktree for my social media links & all the different things I have to offer! https://linktr.ee/RileyBlack

Want more info on Aeon Lasers?? If so, show me some love by clicking on my partner link below and then hit the "Get Started" button! If you found my content helpful,
and decided to call or DM instead, make sure to mention "Crystal Aguila" as the referral.

Send us a text

In this episode of The Riley Black Project, John and Crystal dive into a real-life business and mindset update after returning from a private maker meetup in Amelia Island, Florida—where content creation, follow-up, and community took center stage.

This episode is a mix of life, business, teaching, anxiety, growth, and clarity, as John reflects on stepping into more content-creation authority, navigating an identity shift, and realizing that knowing what to do isn’t the same as actually doing it.

We talk about:

Teaching a content workshop and watching makers take action immediately

Why you don’t need to post every day to grow

The relief of permission: 2–3 posts per week is enough

Analysis paralysis and the fear of sounding salesy

Why follow-up is everything (and how not doing it costs you money)

This episode is for makers, creatives, and small business owners who feel stuck between knowing better and doing better—and are ready to move forward without burning themselves out.

Support the show

If you enjoy our content, consider supporting us on Patreon!! You can check out the tier options and perks here: https://www.patreon.com/TheRileyBlackProject

Check out my Linktree for my social media links & all the different things I have to offer! https://linktr.ee/RileyBlack

Want more info on Aeon Lasers?? If so, show me some love by clicking on my partner link below and then hit the "Get Started" button! If you found my content helpful,
and decided to call or DM instead, make sure to mention "Crystal Aguila" as the referral.