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The Nathan Barry Show

The Nathan Barry Show

By: Nathan Barry
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As the CEO of Kit, Nathan Barry has a front row seat to what’s working in the most successful creator businesses. On The Nathan Barry Show, he interviews top creators and dives into the inner workings of their businesses in his live coaching sessions. You get unique insight into how creator businesses work and what you can do to increase results in your own business. One of the things Nathan is passionate about is helping you create leverage. Creator Flywheels let you create many copies of yourself so you don’t get bogged down with the little things in your business. Flywheels will help you reach a place where you can focus on revenue instead of busywork. Tune in weekly for new episodes with ideas and tips for growing your business. You’ll hear discussions around building an audience, earning a living as a creator, and Nathan’s insights on scaling a software company to $100M. Learn how to get more results with less effort and: Grow faster over time. Work less hard over time. Make more money over time.© 2026 Nathan Barry Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Why Community Beats Followers (And How to Build One) | Jayson Gaignard | 151

    Why Community Beats Followers (And How to Build One) | Jayson Gaignard | 151
    Oct 22 2026
    Do you want to know how to get into rooms with people who are several levels above you?Jayson Gaignard is the reason about 50 of my favorite entrepreneur friends are in my life. He’s the founder of Mastermind Talks, an invite-only community for entrepreneurs, and the author of Community Made, which breaks down exactly how to build those key relationships yourself.In this episode, Jayson shares how to find your people, invest in them, and ask for help. We get into how to host your own event when you can’t get an invite, the three ways to get access to people above your level, and why “How can I help?” is the wrong question to ask.If you want to build relationships with people you admire, this is the episode to watch.Timestamps:00:00 Introduction01:23 How Jayson connected Nathan to 50 entrepreneur friends02:15 Why Jayson wasn't always a super connector02:57 The loneliness that led to Mastermind Dinners04:14 Never beg for a seat when you can build your own table05:29 Why the host gets the most status in the room06:14 Lower-lift ways to bring people together06:49 How Summit Series started with a ski trip08:57 Start with the easiest yes09:28 The anchor tenant strategy10:27 Nathan's author mastermind with James Clear11:06 Partnering to host the room12:35 Organizing a team to play above your level13:21 Will Guidara's gratitude for being invited14:51 Buying access and the speed of relationships15:43 Money, moxie, and service15:58 Andrew Wilkinson's $57,000 lunch with Bill Ackman17:58 Moxie and the power of cold emails19:30 The man who stood up Mark Zuckerberg20:45 Nathan chickens out of meeting his heroes22:55 Eight seconds of courage24:02 Leaving energy vs. lingering energy24:47 Nathan's 45-second intro to Chris Brogan25:44 How a quick hello led to a call with Steven Bartlett27:06 Why you shouldn't put people on a pedestal27:53 Abundance vs. scarcity when meeting people29:47 Service and Ryan Holiday's apprenticeship31:20 Why Benjamin Graham told Warren Buffett he was overpriced31:58 Why "How can I help?" is the wrong question32:18 How Jayson built a relationship with Shep Gordon33:12 How to offer help that's actually specific36:00 The relationships that weigh you down38:55 Why all relationships go dormant naturally39:45 Why entrepreneurs and creators feel isolated41:17 Craft + Commerce as an annual pilgrimage42:35 Conferences vs. masterminds vs. communities46:00 Conversations that normally take years48:00 Do great work and your network will find you49:55 How great work raises your hit rate51:54 Why you're not ready for Diary of a CEO53:35 Putting in the reps on camera54:28 Ramit Sethi's advice on media training56:39 Increasing your surface area of luck59:38 Jayson's friends-only email updates1:02:06 The email that saved MMT in 20201:04:59 Who to include on your update list1:05:50 Nathan's missing annual review1:07:22 The 90-minute quarterly update1:08:17 A fan base vs. a community1:09:59 Curating like the bouncer at the club1:10:36 Kit's triads and MMT's MM3s1:15:00 People come for content, stay for community1:15:47 The ask, give, praise model1:18:26 How praise reinforces the value of the network1:21:02 Praise cards mailed 90 days later1:24:18 Why the book is called Community Made1:27:06 Final thoughtsIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.Learn more about the podcast: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comKit: https://kit.comFollow Jayson:Instagram: https://www.instagram.com/jaysongaignardX: https://x.com/jaysongaignardLinkedIn: https://www.linkedin.com/in/jaysongaignardWebsite: https://www.jaysongaignard.comFeatured in this episode:Kit: https://www.kit.comMMT: https://mmt.communityCommunity Made: https://communitymade.comHighlights:02:22 Jayson had two people at his bachelor party24:02 Leaving energy vs. lingering energy49:55 Why great work changes your hit rate on everything1:02:06 The friends-only email that saved MMT1:21:02 The praise cards Jayson mails out 90 days later
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    1 hr and 28 mins
  • AI Can't Copy This: Why Every Creator Needs an Origin Story in 2026 | Philip mckernan | 150

    AI Can't Copy This: Why Every Creator Needs an Origin Story in 2026 | Philip mckernan | 150
    Oct 15 2026

    The story you leave out of your content could be the reason someone connects with your work.

    I sat down with Philip McKernan, author of One Last Talk, who has helped Olympians and World Cup athletes and consulted with the US Army and the Pentagon. We get into why your origin story matters, how to recognise the gifts you undervalue, and why the fear that drives success can eventually become exhausting. Philip walks me through his framework connecting story, gift, and impact, then coaches me live through my discomfort with promoting my upcoming book. A simple drawing exercise leads to a challenge I wasn’t expecting about who I’m letting down by holding back.

    If you’re building a personal brand but feel uncomfortable sharing your story or promoting your work, I think you’ll get a lot out of this conversation.

    Timestamps:
    00:00 Introduction
    02:00 The business pitch that needed a personal story
    07:00 Philip’s own origin story
    11:00 Helping an athlete reconnect with his purpose
    17:00 Finding the gift you overlook
    21:00 When fear-driven ambition becomes exhausting
    24:00 Why I’m not afraid of my business disappearing
    34:00 Buying a castle when business was down 95%
    38:00 Building a better relationship with yourself
    40:00 Why asking for help feels uncomfortable
    43:00 Philip coaches me through a drawing exercise
    47:00 The challenge I wasn’t expecting
    54:00 Why being visible can feel frightening
    57:00 An exercise to uncover your story
    1:03:00 Understanding what your happiest days reveal
    1:09:00 Learning from your darkest days
    1:16:00 How sharing your story creates connection
    1:18:00 Final thoughts and where to find Philip

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Philip:
    Instagram: https://www.instagram.com/philip_mckernan/
    LinkedIn: https://www.linkedin.com/in/philip-mckernan
    YouTube: https://www.youtube.com/@philipmckernan
    Website: https://philipmckernan.com

    Featured in this episode:
    Kit: https://kit.com
    One Last Talk: https://onelasttalk.com
    The Ladders of Wealth: https://www.simonandschuster.com/books/The-Ladders-of-Wealth/Nathan-Barry/9798893312393

    Highlights:
    02:00 The business pitch that needed a personal story
    21:00 When fear-driven ambition becomes exhausting
    43:00 Philip coaches me live
    47:00 Why we undervalue our own work
    57:00 An exercise to uncover your story
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    1 hr and 19 mins
  • The #1 Way to Grow Your Audience in 2026 | Domonkos Eross | 149

    The #1 Way to Grow Your Audience in 2026 | Domonkos Eross | 149
    Oct 8 2026

    Most creators try to grow by posting more. More content, more platforms, more hours. But the biggest creators and thought leaders grow in a very different way, and most of it happens behind the scenes.

    I sat down with Domonkos "Doma" Eross, founder of Flowin, a creative agency for thought leaders, to talk about what actually drives audience growth right now. We get into his seven strategic steps to succeed as a thought leader, why creator partnerships are the number one source of growth in the creator economy, and Doma’s outreach technique for landing dream clients.

    If you've ever wanted to know the systems the biggest creators use to consistently grow their audiences, I think you'll get a lot out of this conversation.

    Timestamps:
    00:00 Introduction
    01:33 How Doma started working with thought leaders
    03:03 Why direct outreach works
    03:33 The Manchester United cold email
    05:05 Why a well-packaged pitch gets attention
    06:49 Using credibility to get past the first filter
    08:06 How office hours turned into clients
    09:13 Leaving energy vs lingering energy
    10:13 Why curiosity beats a target list
    11:59 How your network compounds
    12:54 The seven steps to succeed as a thought leader
    13:18 Step 1: Develop exceptional knowledge first
    14:17 Step 2: Define your mission and theory of change
    16:19 Step 3: Build an ecosystem strategy
    18:21 Matching your ecosystem to how you make money
    19:51 Step 4: Turn your ideas into the right content
    21:18 Protecting clients from the wrong projects
    22:38 Step 5: Build the right team
    23:12 Why team size and influence don't correlate
    24:55 How James Clear decides what to work on
    26:32 Building a team around impact
    28:26 The most surprising role on a thought leader's team
    30:53 What thought leaders know about saying no
    32:17 Focus on your craft and outsource the rest
    33:22 Step 6: Creator partnerships, the #1 source of growth
    35:14 Why Creator Network works better than list swaps
    37:19 How partnerships work at a smaller scale
    39:00 How much growth Creator Network drives
    40:27 Why partnerships are a win-win
    41:22 Set up partnerships before your podcast episode airs
    44:27 Why the creator economy isn't competitive
    46:32 What Doma has learned from his clients
    47:57 Step 7: Build and perfect your organic channels
    48:13 Why your newsletter is the only channel you own
    49:56 Building a newsletter that sounds like you
    53:05 The three phases of a book launch
    54:15 Teasing your book in your newsletter
    55:26 Why you need to book podcasts months ahead
    56:08 The concentrated strike approach
    56:34 How to pitch the biggest podcasts
    58:48 Which podcasts actually sell books
    59:50 The people behind podcast bookings
    1:01:36 Using a live event to launch a book
    1:03:37 How Doma runs Flowin
    1:05:08 Why Doma doesn't want to scale
    1:06:40 Final thoughts

    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

    Learn more about the podcast: https://nathanbarry.com/show

    Follow Nathan:
    Instagram: https://www.instagram.com/nathanbarry
    LinkedIn: https://www.linkedin.com/in/nathanbarry
    X: https://twitter.com/nathanbarry
    YouTube: https://www.youtube.com/@thenathanbarryshow
    Website: https://nathanbarry.com
    Kit: https://kit.com

    Follow Doma:
    LinkedIn: https://www.linkedin.com/in/domonkoseross
    Website: https://flowin.consulting

    Featured in this episode:
    Kit: https://www.kit.com
    Flowin: https://flowin.consulting

    Highlights:
    03:33 The Manchester United cold email
    13:18 Why thought leadership is the result, not the goal
    24:55 How James Clear decides what to work on
    33:22 The #1 source of growth in the creator economy
    53:05 The three phases of a book launch
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    1 hr and 8 mins
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