Joe Pine is one of the most influential business thinkers of the past generation. After decades at IBM, he co founded Strategic Horizons LLP and introduced ideas that reshaped modern strategy. His 1999 book The Experience Economy reframed competition around memorable experiences rather than goods and services, influencing fields from customer experience to service design.

In his latest book, The Transformation Economy, Joe argues that even experiences are no longer enough. The highest form of economic value is transformation. Businesses must guide customers to achieve their aspirations. They must focus not on what they deliver, but on who the customer becomes.

In this wide ranging conversation, Joe explains why he waited more than twenty years to write this book, how concepts like experience and CRM have been diluted over time, and why the purpose of business is ultimately to enable human flourishing. He also explores how AI can be harnessed to elevate transformation rather than simply automate efficiency.

This episode is essential listening for senior leaders, strategists, and transformation professionals who want to rethink value creation in a world defined by rising expectations and technological acceleration.

Learn more: https://ebullient.com/podcast/transformation-economy/

What happens when you ask AI to create a gin that tastes like "Dutch Summer"? Maarten Mantje shares how he and a machine created an award-winning gin recipe that impressed a global master distiller. But this conversation goes far beyond booze.

We explore how two people with a machine can now create products that traditionally required entire teams, the three domains of AI adoption (Ideate, Automate, Innovate), and why most AI initiatives fail.

The most provocative insight? Every leader should ask: "How will AI destroy my business?" Only by understanding the threat can you design what comes next.

You'll learn:

• How AI created the "Dutch Summer" gin recipe
• Why "two guys and a machine" is reshaping competition
• The three domains of AI adoption and why most organizations get stuck
• How to use AI capability cards to unlock organizational thinking
• The one question every leader must ask about AI in 2026

Learn more: https://ebullient.com/podcast/dream-big-build-small/t.com/podcast

Hiring a C-level executive isn't just about filling a seat; it's about altering the DNA of your leadership team. In this episode, Werner Spronk (Tech Terra Search) joins Chris Parker to reveal why 85% of an executive's success depends on their fit within the existing team dynamic - not just their resume.

We explore the dangerous trap of "lazy leadership" in hiring, why AI will never replace the "Human IP" of a great recruiter, and how to use tools like the Job Fulfillment Matrix to stop hiring for skills and start hiring for energy.

Key Topics:

• The 85% Rule: Why team constellation matters more than individual competence.

• Lazy Leadership: Are you hiring a mirror image of yourself or what the team actually needs?

• The Job Fulfillment Matrix: A tool to identify burnout risks before you sign the contract.

• Human IP vs. AI: Why the future of recruiting is about sensing stress and trust, not keyword matching.

• Candidate Strategy: How to flip the interview script to ensure you are a "net add" to the team.

About the Guest:Werner Spronk is a headhunter and founder of Tech Terra Search, specializing in C-level Product and Technology roles for mid-market scale-ups. He advocates for a holistic, data-informed approach to building leadership teams.

Learn more: https://ebullient.com/podcast/team-dynamics-werner/