In this episode of Strap On Your Boots, I explain why adding more features isn’t always the answer when your startup struggles to attract customers. Drawing from my years running a technology consulting company, I share how founders often spend months building complicated platforms before discovering whether anyone actually wants them. We explore why launching a minimum viable product (MVP), listening to customer feedback, and focusing on the core value of your product can save time, money, and frustration. Sometimes the smartest move isn’t building something new. It’s figuring out why people aren’t using what you’ve already built.

In this episode of Strap On Your Boots, I explore why studying your competition can be valuable, but watching them too closely can actually hurt your startup. Drawing from my experience building products like Spinnr, I discuss how competitor research can lead to feature creep, distract from your original vision, and create unfair comparisons with companies that have far more resources. Instead of constantly reacting to what competitors are building, I’ve learned to focus more on customer behavior, repeated feedback, and the specific problem I’m trying to solve.

In this episode of Zero to CEO, I speak with Michael Praver of FundingFundingFunding.com about the process of raising capital for a startup or business expansion. Michael walks through the funding process from beginning to end, including business credit, bridge funding, shelf corporations, corporate funding, and how entrepreneurs can position themselves to access larger amounts of capital. We also discuss what founders should understand before taking on funding, how different financing strategies work, and what businesses should consider before putting that capital to work.