In this Marketing Over Coffee:
The CMO Agentforce Applications talks about everything Agentic, Marketing Guilds, Data Quality and more!

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Starting out by hanging with the cool Aunt who works at Apple

IBM to LivePerson to Salesforce

The Classic IBM training ground, then off to launch Curiously Human at LivePerson

Reinventing everything with AI and going beyond the UI for Agentforce Sales, Agentforce Service, Agentforce Marketing, Commerce, Revenue Management, IT Service, Contact Center

7:39 - 9:30 Use Framer to get websites up and running effortlessly and leave the design tool paywall behind. Ready to design, iterate, and publish all in one tool? Start creating for free at Framer.com/design, and use code MOC for a free month of Framer Pro

The wide range of data quality that customers show up with, and cleaning up the mess with Data Cloud 360

Why the CMO needs to get more involved with the customer's service experience now

Using the new Trailhead to train the team

Slackbot changes the daily workflow

Letting Slackbot give you feedback and suggestions

17:51 - 19:26 Quo is the #1-rated business phone system on G2 with over 3,000 reviews, built for how modern teams work. That's why more than 90,000 businesses – from solo operators to growing teams – rely on Quo to stay connected, professional, and consistently reachable.

Try QUO for free PLUS get 20% off your first 6 months when you go to Quo.com/MOC

Marketing Guilds

Rolling out tech to make life easier and free people to focus on growth

Piper, the Qualified Salesforce SDR

What is Paradise?

Follow Amber on LinkedIn!

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Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

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Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee:
Learn why an AI gets taken offline, how agentic features change SaaS, getting better business travel food, and more!!

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Fable gets pulled? Claude to Haiku to Sonnet to Opus

Is Fable that much better by eating a lot more tokens?

New York's Synthetic Performer Disclosure Law and California SB-942 AI Transparency Act

9:22 - 10:55 Incubeta: the "old way" of marketing – with creative, media, and data stuck in silos – just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.

Report: Get The Marketer's Confidence Paradox

Using AI to replicate SaaS tools, Web MCP, llm.txt

Salesforce Connections - Everything is Agentic and going to uses as features

Slack as the front and for Salesforce with Slackbot doing the work

Local hardware is the future of AI efficiency - new AMD workstation for $1,500?

Get Rella for social media management, free 14 day trial and get 10% off with code MOC

Hardware getting faster AND models getting more efficient

Good Luck, Have Fun, Don't Die

Huel on the road

DJI Osmo 8, DJI Mic Mini

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Sign up for the text line: 1-617-812-5494

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

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Our theme song is Mellow G by Fonkmasters

UChicago Medicine CMO Andrew Chang at Salesforce Connections!

In this Marketing Over Coffee:
Changing how healthcare is delivered, going all int on Data 360, AI, and more!!

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Starting out on the medical path toward doctor

The bubble popping Neilson Netratings

Database marketing led to running the frequent flyer program

Over to UPS

His 6th Salesforce implementation

The culmination of one side analytical and the other artistic

6:14 - 8:06 Incubeta: the "old way" of marketing – with creative, media, and data stuck in silos – just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.

Report: Get The Marketer's Confidence Paradox

How to get healtcare marketing caught up with what's happening in other industries

Going all in with Marketing Cloud, Data Cloud, Data 360, Service Cloud, Agent Force, Health Cloud

Quo is the #1-rated business phone system on G2 with over 3,000 reviews, built for how modern teams work. That's why more than 90,000 businesses – from solo operators to growing teams – rely on Quo to stay connected, professional, and consistently reachable.

Try QUO for free PLUS get 20% off your first 6 months when you go to Quo.com/MOC

Dismissing forcing everyone through the digital front door

Starting with the 7 Use Cases that make up the majority of calls

Oscar Nominated Train Dreams

Ask for more at Analytics for Marketers!

Sign up for the text line: 1-617-812-5494

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

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Our theme song is Mellow G by Fonkmasters