On this episode of MB2 Underground, Joe Fox talks with Ann Challis, Head of Marketing at MB2 Dental, and Sid Gaulee, Director of Digital Marketing and Media, about the foundations of dental marketing and the importance of understanding your goals before building a strategy. They share takeaways on how practices can strengthen their brand, improve patient flow, and better understand where their marketing efforts are making an impact. The conversation also covers patient conversion, reviews, websites, social media, online scheduling, AI, and more!

------------------------------------------------------------------------

Subscribe & Listen:

Spotify: https://open.spotify.com/show/69Dz26hgC9D6YqwN8JMDBV

Apple Podcast: https://podcasts.apple.com/us/podcast/mb2-underground/id1747349567

----------------------------------------------------------------------

Follow MB2 Dental on Social:

MB2 Dental: mb2dental.com

Instagram: instagram.com/mb2dental

Facebook: facebook.com/mb2dental

YouTube: youtube.com/@mb2dental

LinkedIn: linkedin.com/mb2-dental

On this episode of MB2 Underground, Jonathan Tyroch and Joe Fox talk with Erin Kinder and Ryan Roosekrans from Carestream Dental about the role of 3D imaging in today's dental practice, and how dentists can get more out of the technology they already have. They cover what sets CBCT apart from traditional imaging, where it's often underutilized, and how it can impact everything from diagnosis to treatment planning and patient communication. The conversation also delves into how imaging directly ties to practice growth, efficiency, and the overall patient experience. Erin and Ryan share their perspectives from years in the industry, including how adoption has evolved, what's changed over time, and where things are headed next with advancements in AI and digital workflows. A great resource for any dentist looking to better understand 3D imaging and its role in the future of dentistry.

------------------------------------------------------------------------

Subscribe & Listen:

Spotify: https://open.spotify.com/show/69Dz26hgC9D6YqwN8JMDBV

Apple Podcast: https://podcasts.apple.com/us/podcast/mb2-underground/id1747349567

----------------------------------------------------------------------

Follow MB2 Dental on Social:

MB2 Dental: mb2dental.com

Instagram: instagram.com/mb2dental

Facebook: facebook.com/mb2dental

YouTube: youtube.com/@mb2dental

LinkedIn: linkedin.com/mb2-dental

On this episode of MB2 Underground, Jonathan Tyroch and Joe Fox welcome back Braden Wayne for a conversation on the legal side of selling a practice, and where things can go wrong if you're not prepared.

They walk through the most common issues that arise during a transaction, including entity structure and ownership, regulatory concerns, financial cleanup, and key agreements that can impact value.

Braden breaks down how these risks show up, how they affect valuation, and why deals often change between the initial offer and closing. They also talk through what dentists can do ahead of time to avoid delays, reduce risk, and add more value in their practice. A great reminder that preparation on the front end makes the entire process easier.

------------------------------------------------------------------------

Subscribe & Listen:

Spotify: https://open.spotify.com/show/69Dz26hgC9D6YqwN8JMDBV

Apple Podcast: https://podcasts.apple.com/us/podcast/mb2-underground/id1747349567

----------------------------------------------------------------------

Follow MB2 Dental on Social:

MB2 Dental: mb2dental.com

Instagram: instagram.com/mb2dental

Facebook: facebook.com/mb2dental

YouTube: youtube.com/@mb2dental

LinkedIn: linkedin.com/mb2-dental