What does it take to build brands people love, lead through extraordinary change, and know when it's time to challenge everything you thought you knew about business?

In this episode of LEGACY LIVE LAB, Kyle Hosick and Kim Fitzpatrick sit down with Lora Tisi, a celebrated Canadian retail executive whose career has helped shape some of the most recognizable brands in fashion.

From her leadership at American Eagle and the creation of Aerie to her remarkable transformation of RW&CO., Lora has spent decades proving that great business isn't simply about selling products. It's about understanding people.

Through candid stories from the boardroom, the sales floor, and the unpredictable world of professional sports, Lora takes us behind the scenes of major business decisions, brand reinventions, difficult conversations, and the moments when trusting her instincts made all the difference.

We explore the importance of listening to customers, building teams that believe in what they're doing, navigating resistance to change, and finding the confidence to make bold decisions when the conventional approach simply isn't working.

Along the way, Lora shares deeply personal reflections on mentorship, leadership, resilience, and the experiences that shaped her understanding of what it means to make a lasting impact.

It's an extraordinary look inside the mind of a leader who understands that building a successful brand begins with understanding the people behind it. Honest, insightful, often hilarious, and filled with stories you won't find in a business textbook.

This conversation was originally recorded live inside Legacy League by Lumina, our weekly community dedicated to executive leadership, business growth, and self-mastery.

Discover Legacy League at legacyleague.ca.

Explore more episodes of Legacy Live at legacylive.tv.

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What happens when you stop chasing success and start questioning what success actually means?

In this episode of LEGACY LIVE LAB, Kyle Hosick and Kim Fitzpatrick sit down with Scott Stratten, bestselling author, international keynote speaker, and the outspoken mind behind UnMarketing.

Scott has built an extraordinary career challenging conventional thinking about marketing, business, leadership, and the way we connect with people. But behind the bestselling books and stages around the world is a fascinating story of entrepreneurship, reinvention, and knowing when enough is enough.

From his early days promoting live music and filling venues to building a globally recognized personal brand, Scott shares candid stories, hard-earned lessons, and some refreshingly unconventional perspectives on what it means to be successful.

We explore authenticity in business, the power of human connection, the changing world of social media, and why more money, more followers, and more recognition don't necessarily translate into a more fulfilling life.

It's funny, honest, occasionally irreverent, and packed with the kind of perspective that makes you rethink how you're building your business and living your life.

This conversation was originally recorded live inside Legacy League by Lumina, our weekly community dedicated to executive leadership, business growth, and self-mastery.

Discover Legacy League at legacyleague.ca.

Explore more episodes of Legacy Live at legacylive.tv.

Send us your thoughts on this episode!

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Apple Podcasts: https://podcasts.apple.com/us/podcast/legacy-live/id1887380705

Introducing LEGACY LIVE LAB, a special edition of the Legacy Live podcast featuring extraordinary guest experts from Legacy League by Lumina.

In our first LAB episode, Kyle Hosick and Kim Fitzpatrick sit down with Emily O'Brien, founder of Comeback Snacks, for a powerful conversation about second chances, resilience, entrepreneurship, and building something bigger than yourself.

Emily's journey is anything but ordinary. From hitting rock bottom to creating a purpose-driven snack brand, she's living proof that your past doesn't have to define your future.

We explore what it takes to reinvent yourself, turn adversity into opportunity, and build a business with real meaning behind it.

Because sometimes your greatest setback becomes the beginning of your greatest comeback.

This conversation was originally recorded live inside Legacy League by Lumina, our weekly community for executive leadership, business growth, and self-mastery.

Discover Legacy League at legacyleague.ca.

Learn more about Comeback Snacks at comebacksnacks.com.

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What if the next big improvement in your life or business doesn't require a big change at all?

This week on Legacy Live, Kyle and Kim explore the power of small adjustments. Those tiny refinements that take something from good to great.

From creative work and business decisions to relationships and personal growth, they discuss why the smallest details sometimes deserve our biggest attention.

And just as importantly, when to stop tinkering, trust the work, and move forward.

Because there's a fine line between making something better and overthinking it to death.

Sometimes you just need to tighten the screws. And sometimes you need to put the screwdriver down.

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What could you build in the margins of the life you already have?

In this episode of Legacy Live, Kyle and Kim explore the overlooked pockets of time where new ideas, businesses, careers, and futures can begin.

Kim shares how she built toward a new career while still working, raising a family, paying bills, and grabbing whatever time was available, including 58 minutes on a laptop while her daughter was at ballet. Kyle brings in the story of Dollar Shave Club, an idea initially developed on the side that eventually became a billion-dollar acquisition.

But “living in the margins” isn’t about grinding every available second.

It’s about intention.

Kyle and Kim talk about editing and auditing your commitments, giving a new venture enough time to actually work, putting yourself in the right rooms, trusting your instincts about the wrong ones, and deciding whose opinions deserve influence over the future you’re trying to create.

You may not need more time.

You may need to look differently at the time you already have.

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Is success the result of hard work, good fortune or a little bit of both?

Kyle and Kim tackle the age-old question of luck versus hard work and introduce the idea of engineered serendipity. Through three entertaining stories of Kyle's encounters with AC/DC, they explore how preparation, persistence and the right relationships can turn seemingly impossible experiences into reality.

From chasing down rock stars to making connections that change the course of a business, this episode is about showing up, taking chances and recognizing opportunities when they appear.

Because sometimes getting lucky is a lot of work.

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Building a business can feel a lot like being stranded on a deserted island. You have limited resources, countless decisions to make and nobody handing you an instruction manual.

Inspired by Les Stroud's Survivorman, Kyle and Kim explore what wilderness survival can teach us about entrepreneurship.

From treating customers as essential as water to recognizing your product as fire and your mindset as shelter, they unpack the fundamentals every business needs to survive.

The conversation moves into critical thinking, creative decision-making and learning from past mistakes. It also raises an important warning: stop trying to survive on someone else's island.

Because success isn't simply about making good decisions. It's about making the right decisions in the right order.

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Is anything real anymore?

Kyle and Kim explore authenticity in a world of AI, social media and increasingly manufactured experiences. They challenge the idea that “raw” automatically means authentic and ask whether something created, polished or even completely fictional can still produce a very real experience.

The conversation moves from social media and AI-generated content to movies, travel, relationships, leadership and business, ultimately landing on a more personal definition of reality: alignment.

How often are you actually showing up as yourself? When are you performing? What genuinely resonates with you, and what simply feels off?

Because the more you know yourself, the easier it becomes to recognize what’s real for you.

Send us your thoughts on this episode!

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