Podcasting is one of the best ways to market yourself, your business, and the problem you are solving.

In this episode of the Failure Is Knowledge Podcast, I talk about why podcasting is more than recording videos or creating content.

It is about helping people learn more about who you are, your mission, your business, and the story behind what you do.

I also share a real experience from one of the first times someone said yes to working with me.

The payment system failed seven times, and I had to learn how to communicate, fix the payment process, and understand what it really means to operate a business.

This episode covers:

-Why you have to share who you are

-Why storytelling matters in business

-Why marketing creates awareness

The main lesson is simple: podcasting is not just about the podcast. It is about becoming known for something and helping people connect with your story.

If you are a multifamily investor or entrepreneur who struggles to market yourself effectively, sign up for the newsletter or schedule a podcast strategy call.

https://www.failureisknowledge.com/podcast

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey talks about how podcasting creates life skills that go beyond recording content.

He shares how podcasting builds confidence through repetition, practice, and execution.

He also explains how putting yourself out there helps you learn how to communicate, market yourself, and understand the problem your business solves.

Terryl reflects on producing over 893 podcast episodes and helping 23 entrepreneurs launch their podcast with confidence.

Through that journey, he realized podcasting is not just about content.

It includes recording, editing, managing, publishing, storytelling, and creating a system.

This episode covers confidence, becoming findable, identifying your solution, customer journey, and why podcasting can help business owners market themselves effectively.

If you are a multifamily investor, established business owner, entrepreneur, or podcaster who struggles to market yourself effectively, this episode will help you see podcasting differently.

Read the description and join the newsletter to learn more about podcasting, business, and marketing yourself effectively.

https://www.failureisknowledge.com/podcast

In this episode of the Failure Is Knowledge Podcast, I talked about the importance of pivoting.

Every podcast and every business has to pivot at some point. As you grow, you have to adapt to change, update what you are doing, and understand what your customers can actually handle.

I shared how, when I first started, I was winging it. I did not have a business model. I was just putting myself out there. But over time, I realized podcasting was not just about creating content. It was about connecting with people, marketing myself, and helping others understand what I do.

This episode covers:

-Why every podcast has to pivot

-Why does change lead to discovery

-Why do you have to match your offer with the problem

The biggest lesson is simple:

If you want to operate as a business, you have to solve a real problem, communicate it clearly, and speak to the customers you want to help.

Over the last half a decade, we have produced over 893 podcast episodes while helping 23 entrepreneurs launch their podcasts with confidence.

If you are an aspiring podcaster or business owner struggling to market yourself effectively, join the newsletter for updates on upcoming videos, events, and resources.

https://www.failureisknowledge.com/podcast