🍸✨ This episode has been in the making for over a year — and it was worth every second.

🎙️Ricky Regalado sits down with John Ravaris — Chief Growth Officer, Founder of UVP Solutions, and author of "Define Value, Drive Growth" — a powerhouse with 35+ years of experience helping businesses across manufacturing, distribution, and services stop blending in and start winning. 💥

And trust us… the gems don't stop coming. 💎

🚀 Here's just a taste of what they get into:

❓ Why should I choose YOU? — The one question every business owner should be able to answer in 30 seconds or less… but most can't.

🗺️ The 4D Roadmap™ — Discover. Develop. Deploy. Delight. A game-changing framework that bridges marketing AND sales into one powerful growth engine.

🤝 Clients vs. Customers — Why the word you use changes everything about how you show up, sell, and retain.

🔍 The power of curiosity — Why the best salespeople ask more than they talk — and how it transforms every relationship.

📈 Retention is your growth strategy — Why keeping what you have IS the formula for scaling fast and smart.

🧠 Inch wide, mile deep — Why doing two things exceptionally well beats doing twelve things poorly every single time.

🎙️Whether you're a cleaning business owner under a million, scaling to $50M+, a supplier rep, a facility manager, or a tech founder — this episode is for YOU. 🧹🏢💼

John doesn't just talk theory. He's lived it — from toilet bowl cleaner to Harvard Maintenance to building UVP Solutions from the ground up. This is real talk, real strategy, and real value. 🚀

🔚 And he ends it with the one rule he'd institute in business and life. Simple. Powerful. You're going to want to hear it.

📖 Grab John's book "Define Value, Drive Growth" on Amazon🔗 Connect with John: www.linkedin.com/in/john-ravaris-128a46a💻 Learn more at: www.uvpsolutions.com

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