What’s it like leading localization efforts for some of the world’s most well-known companies?

In this episode of Content Design with Friends, Camila and Laura sit down with Stefania Russo, who leads the Internationalization Program at Expedia Group. Stefania dives into the impact of creating globally-minded and culturally-informed content strategies and the evolving challenges of localization today. She shares her takes on collaboration, designing for new markets, and how she sees AI changing the field now and in the near future.

Want to share your story? Have a top you’d like us to cover? Email us at cdwithfriends@gmail.com.

In this episode, Camila and Laura invite Dean Robertson, Senior Content Design Manager at Expedia Group, to talk about the integration of AI in content design, the importance of maintaining ethical standards, and the irreplaceable human elements in content creation.

Dean shares practical applications of AI in his work, emphasizing the need for collaboration and critical thinking in leveraging genAI effectively.

Want to share your story? Have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.

Camila and Susa have both recently stepped into management – and they’re here to share what that’s been like so far. In this episode, they share their experiences, doubts, and lessons as new managers.

Whether you’re managing now, thinking about it, or simply wondering how to grow as a leader, this episode reminds you: you don’t need to know all the answers or a fancy title to be a great leader.

Featuring Camila Pechous and Susanna Agababyan.

Want to share your story? Have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.

AI is everywhere these days, but how do content designers actually work with it? In this episode, we chat with our special guest Kyra Lee about building AI writing standards, navigating legal landscape, and collaborating across teams in this fast-evolving space. From career pivots to practical tips, Kyra shares her journey into AI-powered products and how anyone can get involved.

Featuring Laura Lopez, Rosie Olaivar, Camila Pechous and Susanna Agababyan.

Want to share your story? Have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.

Being a team of one can be empowering or… exhausting. In this episode, we’re joined by Joe Natoli, co-author of the 2nd edition of The User Experience Team of One, to talk about the realities of solo practice in UX. We delve into how this collaboration with Leah Buley came to be, the pros and cons of being a team of one, and what advice Joe has for content designers working solo.

Featuring Laura Lopez and Camila Pechous.

Want to share your story? Have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.

This one’s extra special. In this episode, we’re joined by the brilliant and generous Bill Kurland – musician-turned-content-designer-turned-director – who takes us through the twists, turns, and lessons of a career built on curiosity, creativity, and care. From touring in bands to leading experience design at McDonald’s, Bill shares what helped him grow, what made him pivot, and what he wishes he’d known along the way. Whether you're just starting or looking toward your next big move, this one’s for you.

Featuring Laura Lopez, Rosie Olaivar, Camila Pechous and Susanna Agababyan.

Want to share your story? Do you have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.

We’re back, friends! Season 3 starts with a big question: What do y’all do all day? In this episode, we peel back the curtain on the life of a content designer – from navigating the double diamond to juggling stakeholders and stress. We talk about collaboration, feedback loops, and using the art of storytelling to ‘sell’ your work. This episode comes with some practical self-care tips.

Featuring Laura Lopez, Rosie Olaivar, Camila Pechous, and Susanna Agababyan.

Want to share your story? Have a topic you'd like us to cover? Email us at cdwithfriends@gmail.com.

This short trailer gives you a sneak peek at what’s ahead: surprising stories, bold ideas, and fresh voices tackling some of the industry's biggest questions!