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An Unorthodox CEO

An Unorthodox CEO

By: Sussex Beds
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Summary
Welcome to the An Unorthodox CEO Podcast! The brand new podcast from Steve Pickering & Sussex Beds. Join us for weekly episodes as we explore the challenges of business, the ups and downs of working with family, and unorthodox tips and tricks to navigate it all! Following on from Steve's weekly LinkedIn posts, this podcast takes a deeper dive into business whilst inviting guests on to share their stories. P.S. We film this in our office, so background noise, laughing, and sneezing may be heard...😂

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Sussex Beds
Economics Social Sciences
Episodes
  • Are Weight-Loss Jabs Changing Everything? A Doctor on Health, Decision-Making & The NHS
    Nov 4 2026

    In this episode, Steve is joined by Rob Galloway, A&E Consultant, medical advisor to Brighton & Hove Albion and author of Lessons from A&E.


    Rob shares his journey into medicine, the life-changing experiences that have shaped his approach to decision-making and why better communication and challenging the way we do things are essential, not just in healthcare but in every industry.


    They also tackle some big topics, from the pressures facing the NHS and why ultra-processed food could be the tobacco of our generation, to the growing impact of weight-loss jabs and how they are transforming lives.


    00:00 Intro

    01:36 How Rob got into medicine

    02:50 Being a medical advisor to Brighton & Hove Albion

    03:59 Becoming a doctor & an A&E Consultant

    06:05 A case that changed the way he thinks now in medicine

    10:01 Why how we communicate & situational analysis is so important

    11:47 The culture needs to change - learning how to challenge & communicate

    14:41 How they make decisions in medicine and why its relevant to every industry

    16:47 The impact of Robs decision making course

    18:15 What can people do to make better decisions

    22:00 The NHS and the demand

    25:15 Ultra processed food is the tobacco of the 90s

    27:00 Diet, exercise & sleep. Robs top tips

    32:00 Diet jabs are transforming lives - why Rob recommends them

    35:27 Benefits of improving team health and Wellbeing

    36:29 The story behind Robs Charity - Rare People The Research Charity

    44:30 Using Ai to repurpose drugs to help with rare conditions

    46:31 The Unorthodox 5 (Quickfire Questions)

    54:00 The five pillars to think about

    55:00 Outro

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    57 mins
  • Amanda: The Power of Training
    Jul 29 2026

    This week on An Unorthodox CEO, Steve is joined by Sussex Beds' Training Manager, Amanda, to explore why great training is at the heart of great customer service.


    Amanda shares her journey from joining Sussex Beds and helping launch our Ashford store to progressing into her current role, where she now develops and supports teams across the business. Along the way, she reflects on the lessons she's learned, how her previous experience shaped her approach, and what it really takes to lead people with confidence.


    Together, they discuss what makes effective training, how Sussex Beds helps new starters build confidence, the importance of self-reflection, and why learning never stops. They also explore the challenge of maintaining the same high standards across every store as the business grows, proving that investing in people is one of the biggest investments any business can make.


    00:00 Intro

    01:35 Why Amanda joined Sussex Beds

    04:20 Working in Ashford when it opened

    05:15 Early learnings from working in store

    08:30 The change in environments from M&S to Sussex Beds

    12:00 Big learnings from her previous job

    15:22 How to lead so people follow

    17:06 Amandas progression through the business

    24:15 Competition being nearby is good

    25:30 The training role at Sussex Beds

    28:30 What makes great training

    31:30 The power of self reflection

    33:42 How we build confidence in new starters

    36:45 Learning from each other

    39:50 Growing and keeping the same standards

    43:20 Why personal growth of team aids the business

    46:10 Signs of a successful leader

    51:46 Biggest training challenge

    54:40 Our most successful training

    56:48 Quickfire questions

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    1 hr and 11 mins
  • The #1 Mistake Airbnb Hosts Make
    Jul 22 2026

    What makes a holiday rental truly memorable? While many hosts focus on décor, location and amenities, one of the most important parts of any stay is often overlooked – the quality of sleep.


    In this episode, Steve and Lee explore why the bed should be at the heart of every Airbnb experience. They share their own experiences, discuss the importance of guest feedback, explain the latest furniture safety regulations, and offer practical advice on choosing the right mattress, pillows and mattress protectors.


    Whether you're an Airbnb host looking to improve your guest experience or simply interested in what makes a great night's sleep, this episode is packed with useful insights and actionable tips.


    00:00 Intro

    01:20 Why they chose the topic of Airbnbs

    03:30 You hire these houses to sleep - why isn’t it a focus

    05:00 Premier inn got it right - the bed is the highlight

    06:50 Sleep Facts from Steve & Lee

    08:30 The importance of Mattress Protectors

    10:45 Why Airbnb hosts should survey their guests

    12:40 Don’t be frightened of feedback - embrace it

    13:50 Understanding Airbnb Furniture Regulations

    16:11 What mattress/ bed we recommend for airbnbs

    18:00 Advice on changing the mattress, mattress protectors & pillows

    21:07 Quickfire Questions

    28:50 Let us know your views

    30:16 Outro

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    32 mins
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