My video on quitting short-form content has 1.9 million views.

Last night, Instagram still got me for 10 minutes.

I'd just finished a 12-hour day of deep work. No notifications. No checking my phone. Then a 2.5-hour movie.

At midnight, I downloaded Instagram just to see how a post had performed.

The first thing that popped up was a reel. Then another.

"Just three more minutes."

Then I caught myself. I've built my entire life around avoiding this, and here I was justifying it.

Try this: name 10 reels you watched last week.

You probably can't.

But you can name a movie you watched years ago. The characters, the ending, how it made you feel.

Short-form content is too short for your brain to store. You're spending hours of your life and keeping none of it.

In the full video, I break down why scrolling feeds every other addiction you have, and why it quietly kills your motivation to build anything.

Watch it here: https://youtu.be/2WFrd66rXQE

It took me 64 sales calls to sign my first client.

And an average of 300 cold calls to get just one of those calls.

I was 18. No money, no audience, no team, no connections. Just a laptop, a Wi-Fi connection and a lot of rejection.

Most of the people I called told me no. I hated my life for six months straight.

Then one gym owner wired me £1,000, and I went from 0 to $10K a month.

Here’s what I learned: you don’t need to master your emotions or “compartmentalise” the pain. You just need to learn how to keep going, no matter how you feel.

Pick the one thing you know you need to do every day. Define the plan. Make adherence to that plan the only condition of your success.

I broke down the full story in this video, including the exact daily routine I ran for those six months: https://youtu.be/2_tbqd47oR0

Most people are ambitious, but their work ethic doesn't match their goals.

In this video, I break down how I've built the ability to work long hours consistently, stay focused, and push through the resistance that stops most people from making progress.

I'll explain why you need to build your work ethic like a muscle, why rest is just as important as hard work, and why focusing on becoming a hard worker is more powerful than chasing money, status, or material things.

The biggest lesson is simple. If you want to make progress as quickly as possible, find the thing you're resisting the most and do it. That's usually where the biggest opportunity for growth is hiding.

If you're ready to start your own business but don't know where to begin, I've also put together a completely free, step by step course showing you how to start an AI marketing agency.

Watch here: https://youtu.be/3MqgKcE8tLU

Charlie