Winning Them Over cover art

Winning Them Over

Discover the Secrets of Language That Changes Minds

Preview
Get this deal Try Premium Plus free
Offer ends 29 January 2026 at 11:59PM GMT.
Prime members: New to Audible? Get 2 free audiobooks during trial.
Just £0.99/mo for your first 3 months of Audible.
1 bestseller or new release per month—yours to keep.
Listen all you want to thousands of included audiobooks, podcasts, and Originals.
Auto-renews at £8.99/mo after 3 months. Cancel monthly.
Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£8.99/month after 30 days. Renews automatically.

Winning Them Over

By: Magnus Macarthy
Narrated by: James Gibson
Get this deal Try Premium Plus free

£8.99/mo after 3 months. Cancel monthly. Offer ends 29 January 2026 at 11:59PM GMT.

£8.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £11.99

Buy Now for £11.99

LIMITED TIME OFFER | £0.99/mo for the first 3 months

Premium Plus auto-renews at £8.99/mo after 3 months. Terms apply.

About this listen

Do you struggle to convince people you’re right? Do you want to learn the techniques to convince people of your point of view and learn to speak the language that changes minds? Then keep reading....

As a quiet, bullied boy who lacked confidence, Magnus Macarthy struggled to get his voice heard when competing with the more confident students in his school and was often dismissed as an intelligent underachiever. This was until he learned Rhetoric or ‘The Language That Changes Minds’, and that’s when his life changed.

Not only did Macarthy become more confident, he ultimately became a highly successful speechwriter for prominent individuals in business and Politics.

Macarthy wrote all of his speeches under alias names, but as a ghostwriter, Macarthy built and refined his skills over his 20-year career.

Macarthy has remained an unknown but very powerful presence in the world of rhetoric until now...

“In an orator, the acuteness of the logicians, the wisdom of the philosophers, the language almost of poetry, the memory of lawyers, the voice of tragedians, the gesture almost of the best actors, is required. Nothing, therefore, is more rarely found among mankind than a consummate orator.” (Cicero)

In this informative book, you'll discover:

  • The techniques to use to make people believe you’re right.
  • Why with great power comes great responsibility.
  • How to think of what to say whilst on the spot.
  • The power of mixing certain techniques.
  • How these techniques can be applied to online as well as offline life.
  • Where these techniques are used today and
  • How to spot and defend yourself against them.
©2021 Magnus Macarthy (P)2021 Magnus Macarthy
Communication & Social Skills Management & Leadership Negotiating Personal Development Business Leadership Management

Listeners also enjoyed...

Storytelling Skills cover art
How to Win Arguments and P**s People Off. You Don't have to be Smarter to Be Right. Use Creative, Critical Thinking. Reframe with Logic and Humor. cover art
Story Structure: The Key to Successful Fiction cover art
Be a Leader cover art
English Grammar Rules You Must Know to Avoid Embarrassing Mistakes cover art
The Art of Self-Learning cover art
Peak Learning for Expertise cover art
The Art of Public Speaking cover art
The Narrative Gym: Introducing the ABT Framework for Messaging and Communication cover art
Writing to Be Understood cover art
How to Write a Bestselling Self-Help Book cover art
Storytelling - The Difference Between a Good and a Great Copywriter cover art
The Art of Fiction cover art
How to Deliver a Great TED Talk cover art
The Art of Nonfiction cover art
Data & Storytelling cover art
All stars
Most relevant
Listened to the full book, some good points made around story telling but not enough examples around business to justify being in the business category

Not a business book

Something went wrong. Please try again in a few minutes.