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Ultimate Guide to Amazon Advertising

Advance Tactics and Best Practices

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Ultimate Guide to Amazon Advertising

By: Rick Wong
Narrated by: Frank B. Iwan Jr.
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About this listen

Hi there, Amazon Ads Operators! I'm Rick Wong, the author of "Amazon Advertising: Advanced Tactics and Best Practices." I operate an Amazon agency and sell on Amazon, and I recently sold my brand for a seven-figure. Unlike most authors writing about this place, I've lived and experienced it.

Why did I write it? Originally, I developed this book as a SOP for my Amazon agency, SellerMetrics. Eventually, it turned into a book. You can bet that the stuff within is unique and offers a different viewpoint than the mainstream knowledge available. It's not the same old fluff. I wrote this for a variety of purposes, most notably to consolidate my opinions on Amazon Advertising and to increase awareness for my agency.

Lastly, I wish to pay forward to the people whom have previously helped me along this Amazon journey. My hope is that this book can help current and new sellers or Amazon Ads operators succeed.

Inside this audiobook, you'll discover:

  • How to and when to use the different Amazon Ads Types (SP. SB, Video, and SD)
  • How to use the Sponsored Product dynamic bidding strategies
  • How to Analyze the different Amazon Ads Metrics (CTR,CVR,ACoS,TaCoS)
  • Understanding lookback periods
  • Campaign Structuring, Scaling, and Budgeting
  • Amazon Optimization
  • Bids Optimization
  • Placement Optimization
  • Search harvesting
  • Dayparting
  • Advance Tips
  • Lost Leader Strategy
  • Advance Amazon Ranking using PPC

Download now and embark on a transformative journey to Amazon marketing mastery.

©2024 Rick Wong (P)2024 Rick Wong
Advertising Business Development & Entrepreneurship E-Commerce Entrepreneurship Marketing & Sales Marketing
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