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Summary

In this revised and updated edition of Twitter Power, online marketing entrepreneur Joel Comm explores the latest trends, methods, and practices for making Twitter work for your business. You’ll see how businesses and marketers are building a loyal following among Twitter members, expanding awareness of their product or service, and even handling negative publicity due to angry or disappointed customers. Updated with the latest business applications for Twitter, recent case studies, and other relevant social media info, Twitter Power gives you everything you need to tweet your way to success.

©2010 Joel Comm (P)2010 Gildan Media Corp

Critic reviews

"Jam-packed with clever ways to leverage the Jovian social-networking power of Twitter. The 'Twitter as Help Desk' idea alone is a fiendishly simple revolutionary idea." (Mark Joyner, #1 best-selling author of Integration Marketing)

What listeners say about Twitter Power 2.0

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  • Overall
    4 out of 5 stars

good common sense advice

I listened in the car and spent the first chapters frantically scribbling ideas on post it notes - seemed to tail off towards the end but well worth a listen

2 people found this helpful

  • Overall
    5 out of 5 stars

great

I have listened to this twice. Its great for all the tips you need to get your business account on twitter right. I would recommend.

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    4 out of 5 stars
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  • Cristiane
  • 13-08-10

Very usefull!

This book was really helpful and I hope to start seeing my business get improved by the correct use of twitter. There are of lots of tips and ideas to improve the use of this powerful tool, I recommend it! Specially for people that doesn't know much about twitter yet.

5 people found this helpful

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  • Laura Doyle
  • 30-10-16

Old and out of date information

Some good nuggets, but I'd like my money back. Please update this book or take it off the shelf.

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    5 out of 5 stars
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  • Robert Lopez
  • 17-05-12

Take notes

One of the most information dense books I have read since Joel's last book KaChing. Tons of great resources and tips in a well thought out, step-by-step plan to implement them. If you are listening to this book as I did, be in front of a computer to take notes so you don't miss anything. Another one out of the park Mr. Comm. Great Job!!!

1 person found this helpful

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    1 out of 5 stars
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  • Marko S.
  • 26-05-11

Wow what a let down - Save your money

How to dominate your market one tweet at a time? Really? What chapter does that start at? Save yourself the cash and move on.

1 person found this helpful