Transformed cover art

Transformed

Moving to the Product Operating Model

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Transformed

By: Marty Cagan
Narrated by: Marty Cagan
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About this listen

Help transform your business and innovate like the world's top tech companies!

Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before. Transformed has three big goals:

- First, the book will educate you with a deep understanding of the product operating model, and what it means to work that way.

- Second, the book will convince you with detailed case studies of successful transformations, that while difficult, it is absolutely possible for you to transform your company to the product operating model.

- Third, the book will inspire you with truly impressive case studies of product innovation, showing what you too will be capable of doing once you successfully transform.

Written by bestselling author Marty Cagan and his partners at the Silicon Valley Product Group, Transformed is filled with real-world examples and proven, practical advice from their decades of experience helping companies move to the product operating model.

©2024 John Wiley & Sons, Inc. (P)2024 Ascent Audio Business Development Business Development & Entrepreneurship Engineering Entrepreneurship Business Innovation Technology Management Software Development

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All stars
Most relevant
I really recommend it for people stepping up to product leadership roles, and of course, to any CEO.

Great book for product leaders.

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The audiobook doesn't contain right chapter names or number which is really frustrating when I want to go to a specific topic or part. really wish it is fixed or even volunteer to fix it

amazing content and amazing narration. A real must for any product manager

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The principles and frameworks presented in the book are good for a general public interested in learning how to create a product centric organisation. If you are an experience product professional some of the concepts will appear to be basic and repetitive.

Good for people without any experience in the Product Model

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It's so nice that the author also read the book. It makes it feel like a conversation. I feel that the product model is explained better in thia book and hence it's better to start here and then read more details from earlier books.

Best starting point for product model

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great a compliment to the other equally epic books. great pace, great reading style and very well written.

great

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