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  • The eBay Phenomenon

  • Business Secrets Behind the World's Hottest Internet Company
  • By: David Bunnell, Richard Luecke
  • Narrated by: Chris Ryan
  • Length: 2 hrs and 57 mins
  • 2.5 out of 5 stars (2 ratings)
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The eBay Phenomenon

By: David Bunnell, Richard Luecke
Narrated by: Chris Ryan
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Summary

eBay is the world's largest personal online trading company. Savvy managers and entrepreneurs around the world recognize the impact the company has made on the business world.

eBay invented a new industry, creating an exciting, original paradigm for digital commerce. This book taps into the dynamics and strategies that have made eBay one of the most profitable e-commerce companies in business today and reveals how eBay customers have prospered and profited from the site.

©2000 Upside Magazine (P)2001 Penton Overseas Inc.

Critic reviews

"This is a solid, clear rendition of how eBay operates." ( AudioFile)

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