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The Reputation Game

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About this listen

Through pioneering research and interviews with a host of major figures, ranging from Jay-Z and LinkedIn cofounder Reid Hoffman to Bernie Madoff and Man Booker Prize-winning Hilary Mantel, Waller and Younger reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life.

©2017 David Waller and Rupert Younger (P)2017 W. F. Howes Ltd Business Communication Career Success Decision-Making & Problem Solving Economics Marketing & Sales Public Relations Business Career Marketing Game Socialism

Critic reviews

"You'll learn why reputations are more valuable than money; you'll learn how they're built and tended and enriched; and how, if neglected, they can catastrophically implode." (Sir Martin Sorrell, CEO, WPP)
"This book shows us that no matter who you are, your industry or hustle, reputational capital is at the centre of success or failure." (Steve Stoute, CEO, Translation LLC)
All stars
Most relevant
Some really valuable guidelines to live by for a public relations professional. But the in-depth analysis is sorely lacking. So often I'm left asking "OK, but why? How?" Instead of real analysis, the core points - which are good points - are just stated over and over in different ways.

Good lessons, terrible analysis

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