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Pendulum

How Past Generations Shape Our Present and Predict Our Future

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Pendulum

By: Michael R. Drew, Roy H. Williams
Narrated by: Roy H. Williams, Michael R. Drew
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About this listen

Politics, manners, humor, sexuality, wealth, even our definitions of success are periodically renegotiated based on the new values society chooses to use as a lens to judge what is acceptable.

Are these new values randomly chosen or is there a pattern? Pendulum chronicles the stuttering history of western society; that endless back-and-forth swing between one excess and another, always reminded of what we left behind.

There is a pattern and it is forty years: 2003 was a fulcrum year, as was 1963, its opposite.

Pendulum explains where we have been as a society, how we got here, and where we are headed. If you would benefit from a peek into the future, you would do well to listen to this book.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2012 Roy H. Williams & Michael R. Drew (P)2012 Tantor Future Studies Social Sciences

Critic reviews

"Pendulum offers fascinating insights into the surprises and revelations of shifting social trends throughout history. Roy H. Williams and Michael Drew answer the age-old question: What makes us tick?" (Harvey Mackay, author of Swim with the Sharks without Being Eaten Alive)
All stars
Most relevant
The authors do an amazing job of setting out the theory and then take you on a rollercoaster of a journey through time to plot events against it. It's a fascinating theory that is brought into sharp focus based on the approaching zenith of the We (season of witch hunts) and current world events.

One particular aspect of this book I like is that it's written from a marketing perspective but from the point of view that to be successful you have to understand your audience. When your audience is humanity it ends up becoming a very interesting subject on many levels including economic, religious, and sociopolitical without directly being tied to one or the other. Highly recommended!

Fascinating food for thought

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Great insights from history and how we continue to repeat it. lesson that can be learn are clear for those who are open to learning.
Loved the two narrators, this helped deliver a relatively dry and deep subject more effectively to the listen. The book was very educational and helpful in understanding historical events and has made me look a current affairs differently.

Mind Blowing

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