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Paul Green's MSP Marketing Podcast

By: Paul Green's MSP Marketing
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  • Summary

  • This is a show only for Managed Service Providers and IT support companies. It's made in the UK, and is designed for MSPs all over the planet. Every week we have loads of very specific advice, to help you get more new clients, grow valuable MRR, and ultimately increase net profit - isn't that why we're in business? Plus a special guest, some from our world and some from outside.
    © 2023 Paul Green's MSP Marketing
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Episodes
  • Episode 212: Is it worth MSPs doing Google ads in 2024?

    Episode 212: Is it worth MSPs doing Google ads in 2024?
    Dec 5 2023
    Episode 212 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 Should your MSP do pay-per-click Google ads?
    • 09:50 How switching off can power up your business
    • 16:36 The secret to sustainable business growth
    Featured guest: Thank you to Damien Stevens, Founder & CEO at Servosity, for joining me to talk about how he learned the hard way how NOT to grow his business. Damien also shares how he turned his IT support business into an MSP before the term 'MSP' was widely used. Damien has always been driven by a passion for learning and filling voids. At 14, he dismantled his first computer to understand its inner workings. Raised by a single mother, he dropped out of high school at 15 to work full-time and contribute to his family’s needs. Despite his limited formal education, he passed the GED and enrolled in Spartanburg Technical College. Stevens worked various jobs while attending college, demonstrating his drive and impatience for growth. At 19, he dropped out to start his own business, Utopia Net, with his best friend. They ventured into website development despite having yet to gain prior knowledge in the field. Utopia Net grew into a successful website development company over seven years. Driven by a desire to fill another void, Stevens founded Servosity in 2005 to address their clients’ backup and disaster recovery needs. Through networking, mentorship, and relationships, he continued to grow and strengthen his businesses. Stevens emphasized the importance of mentorship and sought guidance from successful entrepreneurs. He values his personal life, emphasizing that his marriage, family, and relationships are his most important things. Despite attracting investment capital and acquisition offers for Servosity, Stevens remains focused on his goal of making the world’s servers uncrashable. He sees himself as a bettor on himself and his team rather than a gambler in the traditional sense. Stevens is determined to achieve his goals and believes success will follow if they do an excellent job. Connect with Damien on LinkedIn: https://www.linkedin.com/in/dstevens/ Extra show notes:
    • Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:
      • https://www.linkedin.com/in/paul-green-msp-marketing/
      • https://www.paulgreensmspmarketing.com/about/
    • Find out about my MSP Marketing Edge service:
      • https://www.mspmarketingedge.com
    • You can join me in the MSP Marketing group on Facebook:
      • https://www.facebook.com/groups/mspmarketing/
    • Subscribe to my YouTube channel:
      • https://www.youtube.com/mspmarketing
    • Connect with me on LinkedIn:
      • https://www.linkedin.com/in/paul-green-msp-marketing/
    • Subscribe to this podcast using your favourite podcast provider:
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    40 mins
  • Episode 211: MSPs: Turn away clients like these

    Episode 211: MSPs: Turn away clients like these
    Nov 28 2023
    Episode 211 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 Client doesn't pay? Take the service away!
    • 06:49 New starter to superstar in 50 weeks
    • 14:33 Practice your sales technique - but NOT on your prospects
    Featured guest: Thank you to Robert Gillette, founder of MSP Dojo, for joining me to talk about why MSPs should hone their sales technique by practising with other MSPs, not on their leads or prospects. Robert is a California native who’s been selling MSP services in the middle of the Silicon Valley since 2015. After selling Millions of dollars of recurring revenue, and helping a local MSP grow from $10mm to $30mm in revenue he set out to help other MSP’s reach their revenue goals. In 2023 he founded the MSP Dojo, a community where MSP owners and sales people can intentionally practice their sales craft together, so they're never practicing on a prospect. Connect with Robert on LinkedIn: https://www.linkedin.com/in/rwgillette/ Extra show notes:
    • Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:
      • https://www.linkedin.com/in/paul-green-msp-marketing/
      • https://www.paulgreensmspmarketing.com/about/
    • Subscribe to my YouTube channel:
      • https://www.youtube.com/mspmarketing
    • You can join me in the MSP Marketing group on Facebook:
      • https://www.facebook.com/groups/mspmarketing/
    • Find out about my MSP Marketing Edge service:
      • https://www.mspmarketingedge.com
    • Connect with me on LinkedIn:
      • https://www.linkedin.com/in/paul-green-msp-marketing/
    • Subscribe to this podcast using your favourite podcast provider:
      • https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V
      • https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351
      • https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast
      • https://podcasts.google.com/feed/aHR0cHM6Ly93d3cucGF1bGdyZWVuc21zcG1hcmtldGluZy5jb20vZmVlZC9wb2RjYXN0?sa
      • https://music.amazon.co.uk/podcasts/b03a9638-adf4-4491-93f1-569183e079d7/Paul-Greens-MSP-Marketing-Podcast
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    32 mins
  • Episode 210: Use Star Wars marketing in your MSP

    Episode 210: Use Star Wars marketing in your MSP
    Nov 21 2023
    Episode 210 Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 Can you make your marketing as compelling as Star Wars?
    • 06:59 The psychology of three-tier pricing
    • 13:12 Free yourself from time-suck activities with a Virtual Assistant
    Featured guest: Thank you to Michele Ibbs, owner of I’m Your P.A., for joining me to talk about how MSPs can save time, reduce distraction, and better meet the needs of clients by using a Virtual Assistant (VA). Michele also shares some of her top tips to make the most out of networking (the one with people, not cables). Michele Ibbs has been known as “The Networking Queen” for some years now. Having first started networking back in 2007 when she founded the virtual assistant company, I’m Your P.A. Michele has networked nationally with BNI, UKNC, BOB Club, Property Investment Network and 4 Networking. Previously Michele has worked as a Managing Area Director with BNI, an Area Leader with 4N and a team member of the Property Investors Network. Networking is an art Michele has a real passion for, when used correctly networking can give a massive return on investment. Networking should be fun, it is net WORK, not net-sit or net-eat and effort has to be put into it to build those all-important, profitable relationships. Michele loves to share contacts, support fellow networkers and teach those essential networking skills that have helped her to develop I’m Your P.A. Guidance from The Networking Queen could make a massive difference in your networking experience. www.thenetworkingqueen.co.uk or email michele@imyourpa.co.uk Connect with Michele on LinkedIn: https://www.linkedin.com/in/micheleibbs/ Extra show notes:
    • Listen or watch every Tuesday on your favourite podcast platform, hosted by me, Paul Green, an MSP marketing expert:
      • https://www.linkedin.com/in/paul-green-msp-marketing/
      • https://www.paulgreensmspmarketing.com/about/
    • You can join me in the MSP Marketing group on Facebook:
      • https://www.facebook.com/groups/mspmarketing/
    • Subscribe to my YouTube channel:
      • https://www.youtube.com/mspmarketing
    • Find out about my MSP Marketing Edge service:
      • https://www.mspmarketingedge.com
    • Connect with me on LinkedIn:
      • https://www.linkedin.com/in/paul-green-msp-marketing/
    • Subscribe to this podcast using your favourite podcast provider:
      • https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V
      • https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351
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    31 mins
Marketing Economics
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Profile Image for Toby
  • Toby
  • 15-08-23

Absolutely Great!

Paul is making such a big impact on MSP business. I really enjoy listening to the ideas, and guests.

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  • Patrick Domingues
  • 10-03-21

simply amazing

Paul has great information in his pod casts. if you pay for the monthly toolkit will give you great roi.

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