Make the Fake

Warum Erfolg die Täuschung braucht

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Make the Fake

By: Christoph Zulehner

Narrated by: Carlos Lobo

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About this listen

Fake ist kein Betrug, sondern eine Kulturtechnik. Lesen, schreiben, rechnen, faken. Vortäuschen, etwas zu können, noch bevor man es richtig kann. Den Experten spielen, ohne es schon zu sein. Sich maskieren, um das Vertrauen des Marktes zu gewinnen. Fake it until you make it! Jeder macht es - keiner redet darüber. Dieses Buch zeigt, warum Erfolg die Täuschung braucht. Unter den heutigen Bedingungen der Wissensexplosion, Expertenschwemme und Spezialisierung lautet die Devise: Erst Schein, dann Sein.

Der glückliche Faker versteht es, die Marktbedingungen für sich zu nutzen und sich gleichzeitig persönlich zu entwickeln. Ein Buch des Speaker Slam Siegers 2017.

In deiner Audible-Bibliothek findest du für dieses Hörerlebnis eine PDF-Datei mit zusätzlichem Material.©2017 Dr. Christoph Zulehner (P)2017 Dr. Christoph Zulehner

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