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Summary

Studies show that a massive 70 percent of people feel like an imposter at some point in their professional life. Brand guru and former chair of Interbrand Rita Clifton shares how she learnt to work with her imposter self rather than hide from it in order to succeed in her career.

Imposter syndrome can cause a constant fear of being found out that you aren't 'good enough' or called out for being a 'fraud'. It impacts people in different ways and can be debilitating and negatively affect relationships, personal life and careers. So what can you do about it?

Love Your Imposter shows you how to take on your imposter self and use it as a driver to come out stronger. Using practical, down-to-earth advice based on her experiences, Rita Clifton tackles the myth that you need to 'fake it until you make it', highlights why authenticity can be your biggest weapon and skilfully makes the case for business being more humane.

©2020 Rita Clifton (P)2020 W F Howes

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An honest reflection of leadership

This is one of the most striking and transparent books about leadership and what it is to fear, doubt and sometimes not think you’re good enough.

Practical tips given to give yourself the confidence to lead by example and get your mind right to deal with inevitable ups and downs of leadership.

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Full of content and so much of what Rita had to say resonated with me

Rita-thank you. You helped me get through a challenging time in my professional life through the experiences you share and practical advice given. You also inspired ( well maybe gave me a metaphorical kick) to get on with plans I have had for a couple of years and hadn’t got around to doing!