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Summary

Delve deep into the mind of one of the world’s most successful leaders and discover 10 powerful and practical lessons for leadership and business, with this unique and inspiring audiobook for anyone looking to improve performance in turbulent, changing times.  

Distilling the primary lessons of Ferguson's phenomenal success as manager at Manchester United and showing how you can apply them to your own personal goals, this book explains Ferguson's approach to people management, changing mind-sets, visualisation, building confidence and embracing change - all techniques at the heart of turning Manchester United into a winning machine. 

Discover how he remained at the forefront of one of the world's most competitive industries and how to make this count with your own ambition, as well as learning about the techniques he employed to extract the finest qualities from his team and how to lead other individuals and teams in their pursuit of success within changing times. 

©2015 Damian Hughes (P)2019 Audible, Ltd

Critic reviews

"How to Think Like Sir Alex Ferguson is an insightful and interesting book packed with leadership ideas and real life examples taken from the cutting edge of sport that apply in leading any top team or business. I would recommend this book to anyone, especially those currently in leadership positions and those aspiring to get there, as Damian Hughes draws out the inspirational qualities required from one of the greatest managers in football." (Stuart Lancaster, former England Head Coach, Rugby Football Union)

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What listeners say about How to Think Like Sir Alex Ferguson

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  • Overall
    4 out of 5 stars
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Lots of great ideas

Lots of excellent, practical ideas from football management and beyond that are accessible and coherent.

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Absolutely brilliant

This is one of the ten must have books for any individual starting out on their career or someone looking to improve the performance of their team. It was full of leadership and personal development nuggets that had been tried and tested in the real world, simple stuff that really does work, from breaking down your goals into process goals, performance goals and outcome goals, the five examples of 'crooked' thinking and the 'bleeding obvious' . Really enjoyed listening to Sir Alex's ideas, just brilliant.....don't wait download your copy now and start to grow your leadership skills today. If you are a grand parent, why not consider giving this as a gift to your grand children, they will thank you for the rest of their lives.

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A good listen

A good listen with lots of good insight. A bit annoying that the chapter headings weren’t printed as I wanted to go back to re-listen to some points but found it difficult to find due to no chapter titles.
A good listen if you’ve read Sir Alex’s other book on Managing and coaching

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Damian delivers again.

What better way to learn about leadership, life and managing yourself and others.
Damian brings it all to life in a gripping and intriguing way with stories from one of footballs most iconic characters.

I’d highly recommend all of Damian’s Audiobooks

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Neither textbook nor biography

An interesting attempt to bridge two areas of interest - but in my view there are better motivational books and better books about Fergie. Enjoyable nonetheless.