Good Data cover art

Good Data

An Optimist's Guide to Our Digital Future

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Good Data

By: Sam Gilbert
Narrated by: Laurence Dobiesz
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About this listen

 AN FT BUSINESS BOOK OF THE MONTH

The book that will make you rethink everything you thought you knew about data, privacy and the future of Big Tech.

'We are currently living in a moment of extreme pessimism about data. This book will change your mind.'

Almost everything we do generates data.

Digital technology is now so pervasive that it's very hard to escape its influence, and with that growth comes fear. But whatever the news has told you about data and technology, think again.

Data expert and tech insider Sam Gilbert shows that, actually, this data revolution could be the best thing that ever happened to us.

Good Data examines the incredible new ways this information explosion is already helping us – whether that's combating inequality, creating jobs, advancing the frontiers of knowledge or protecting us from coronavirus – and explains why the best is yet to come.

Data touches everything, from our biggest hates (online advertising) to our greatest loves (our pets), and in this fascinating new book, Gilbert explores how, if we can embrace the revolution (even the ads), we could all live vastly improved lives.

We are standing on the edge of greatness, we just need to know how to get there.©2021 Sam Gilbert (P)2021 Welbeck Publishing Group Social Sciences Technology Socialism Taxation Capitalism

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All stars
Most relevant
This is not a book about the use of data for good, only a marketing expert attempting to justify their use of data to make money. It almost reads as a confession and apology. Avoid if your looking for insights on data, math, statistics, and how data can be used for actual good.

Not a book about good data

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Insightful, robust and comprehensive, and Sam's personal perspective makes it very easy to listen to

Compelling rebuttal of surveillance capitalism

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Book doesn't really match title, more of a justification for working with search data for capitalist reasons.

Is "good data" data that makes you money?

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