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Summary

In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across - one that connects directly to nervousness, stammering, rambling, and epic fail - is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less.

A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. "Global warming is real" is not a point. "Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact" is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.

©2017 Joel Schwartzberg (P)2017 Joel Schwartzberg

What listeners say about Get to the Point!

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    4 out of 5 stars
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    4 out of 5 stars

good book

I found this book to be very informative and useful, as the points made in the book were well explained and could apply straight away in everyday conservations.

I will definitley be useing the techniques and methods in this book , to help me communicate better at work with staff memebers and family memebrs , because I want to improve my communication and I find this book can help.

The reason I didn't give it a 5 star rating because I thouht hey would be exercises and activity to do to help practise making more points in your conversation, but the arthur did mention tecnhiques to improve public speaking , gave examples of speakers and suggested coaching for further help.

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  • Mr. Davis
  • 15-08-20

Made me a better communicator.

I found this book after a tough day at work where I lost a major opportunity with a prospect client because I failed to truly deliver the point(s). The prospect literally told me this.

It caused me to immediately seek help in this area of communication the moment I arrived home.

I downloaded another audiobook on the same subject and retuned it immediately. I bought this audiobook and fell in love with it immediately.

“If you’re not making a point then it’s pointless”

Please mark this review helpful so others can see this book’s true value.it will provide value to anyone

15 people found this helpful

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  • Marcellus
  • 18-10-17

Does what it says on the box!

As a person with an ever growing list of "must read" books, this book rose to the top of the list as a "listen to this first". This book is packed with practical and powerful tips, techniques and strategies to make and communicate your point like a pro.

One of the best books I've listened to this year. I'm now ordering a few copies to give to my team.

6 people found this helpful

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  • Anonymous User
  • 23-07-21

giving speaches

This book can be summed up but saying, this a college professor teaching you to give better speeches to an audience or a conference room meeting.

2 people found this helpful

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  • Sport Coach
  • 12-07-21

decent book

this book was pretty good! it definitely helped me be better prepared for important meetings where I would have to propose a new strategy or procedure.

1 person found this helpful

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  • T. L. Ditto
  • 19-06-21

book got straight to the point

easy to listen too, had helpful tips & tricks and is an effective guide helping you get to the point in your communications.

1 person found this helpful

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  • Samantha
  • 25-04-21

Got to the Point

Found this book to be exactly what it says and it’s a quick read or rather listen

1 person found this helpful

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  • Amazon Customer
  • 03-03-20

Short, sharp and to the point!

Great, actionable tips.
Happily recommend to others.
No filler.
I suggest listening at ~ 1.5x speed.

1 person found this helpful

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  • Amazon Customer
  • 30-09-21

Awesome book!

I believe that this book will change the way you speak, and the way you think about speaking.

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  • Mama Z
  • 20-09-21

A must read

Excellent book with extensive practical examples the reader can begin practicing immediately to become a better communicator and sell their points!

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  • REG
  • 19-09-21

Definitely to the point!

It was great and to the point. Loved the length of this book and the contents. Easily understood concepts.
I'm going to put this into action immediately.