Do the Thing
A Science-Backed Process to Help You Take Action Even When Motivation Fails and Life Gets Messy
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Do the Thing
Buy Now for £13.79
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Narrated by:
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Erin Laverone
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Samuel Salzer
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By:
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Erin Laverone
Motivation is unreliable. Life is unpredictable. Your behavior-change strategy needs to work anyway. In Do The Thing, Erin Laverone delivers a science-backed, empathetic approach to taking action when motivation fails and circumstances aren’t ideal. Drawing on behavioral science and nearly two decades of coaching experience across 25 countries, this book helps you stop fighting human nature and start working with it.
Rather than relying on willpower or rigid routines, Do The Thing teaches you how to design habits that adapt to your real life and keep going when things get hard.
Inside, you’ll learn how to:
Understand why willpower and “trying harder” keep failing;
Design habits that fit your environment and energy;
Reduce friction instead of relying on motivation;
Experiment, adjust, and keep taking action over time;
Stop blaming yourself and start coaching yourself;
Build sustainable behavior change without shame or perfectionism.
Perfect for listeners of Atomic Habits by James Clear and Tiny Habits by BJ Fogg, Do The Thing gives you the tools to act no matter how messy life gets. If you want a practical, human-centered way to follow through, grab a copy today.
©2026 Erin Laverone (P)2026 Erin Laverone