Listen free for 30 days

Develop Your Inner Coach: Selling

Sports Psychology and Mental Game Secrets to Boost Sales Performance, The Inner Coach Series
Narrated by: Brian McGowan
Length: 3 hrs and 43 mins
Categories: Business, Sales
5 out of 5 stars (3 ratings)

£7.99/month after 30 days. Cancel anytime

Summary

This audiobook is about developing winners - providing salespeople with the secrets sports professionals have used over the years to help them win in highly competitive environments. For example, most top golf pros are all virtually equal skill-wise - you couldn’t pass a sliver of paper between their ability, yet only one of them can win each week. Only one can triumph. So what is it that separates them - if not their skills? The answer to this question is as simple as it is profound: It’s all about how they think! The one that’s mentally tough around the course, the one that thinks right during the tournament - they are the ones that win. And it’s the same with selling. How you think dictates your success, yet how many of you involved in selling for a living have ever had any guidance, training, or coaching on being mentally tough?

The sales industry is missing out on the key mental skills that the sports arena uses to make champions - and in the highly competitive world of sales - anything that can differentiate you from the competition is worth considering. Yes you need selling skills. You need product knowledge. You need the ability to plan and prepare. But what separates the winners from the pack is how they THINK! This is not a book about how to present features and benefits when selling - you should already know how to do that and if you don’t there are plenty of great sources of learning out there that cover such selling skills. This is about giving you the performance edge, the mental keys to unlock your true sales potential if you’re prepared to open your mind and take on board tried and tested mental game principles developed over years in the sports arena. If you’re ready to be taken out of your comfort zone and perhaps challenge your current views on how you see the world of selling - this book is for you. The bottom line? Success is all in the mind, just ask any sports professional.

©2014 Brian McGowan (P)2014 Brian McGowan

What members say

Average customer ratings

Overall

  • 5 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Performance

  • 4 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0

Story

  • 4.5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
  • Overall
    5 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    4 out of 5 stars

Well worth purchasing.

You may wonder why I give this a 5 star overall review, having given it 3 for performance and 4 for story.

I'll explain the 3 first. The recording is OK and perfectly legible but it does sound a tad low fi to my ears. But that's only an opinion. Equally the delivery can be a little deadpan.

Being from a sports psychologist is it, of course, packed with sports analogies and stories. I'm not particularly sporty myself so could find some of the comparisons a wee bit wearing at times. Again, that's just a personal thing.

However, I have to say that overall I did find this audiobook very helpful. In fact, one tip in the closing chapter is worth the price of admission straight away on its own. I used it the very next day to powerful effect.

So, all of my minor gripes aside, it is well worth a listen.

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Great book for building confidence

Really enjoyed the book
Got me in the right frame of mind for going into my sales job. Can recommend