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Closing the Sale

5 Sales Skills for Achieving Win-Win Outcomes and Customer Success

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Closing the Sale

By: Craig Christensen, Sean Frontz, Dennis Susa
Narrated by: Seth Podowitz
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£5.99/mo after 3 months. Offer ends on 5 July 2026 at 11:59 BST. Cancel monthly.

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Customer Success Leads to Your Success

If you liked Crucial Conversations, The Challenger Sale, or books by Grant Cardone, you’ll love Closing the Sale.

Guide the conversation. Closing is a process, not an event. In the closing process, there are inevitably many conversations with a variety of potential clients. Closing the Sale will teach you how to influence good decisions to achieve mutually beneficial outcomes from these conversations.

Turn talking into decision making. For clients, decision making can seem daunting. They may often favor the noncommittal "maybe" over the decisive "yes" or "no". Essential Secrets to Closing the Sale will teach you how to help your clients make the best possible decisions for both their business goals and your own.

Customer success is your success. Closing the Sale will show you how to attain the only real success - the win-win situation. Because the more you focus on creating success for your clients, the more successful you will be.

Closing the Sale will teach you the five essential skills to the sale closing process:

  • Identify the End in Mind Decision
  • Address Client Key Beliefs
  • Resolve Objections
  • Prepare the Conditions for Good Decision Making
  • Open Purposefully, Close Powerfully
©2019 Craig Christensen, Sean Frontz, and Dennis Susa (P)2019 Vibrance Press
Career Success Decision-Making & Problem Solving Marketing & Sales Motivation & Self-Improvement Sales & Selling Career Marketing Success
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