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The Art of Confident Content

The Art of Confident Content

By: Rebecca Hawkes
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What if the reason you're not posting consistently isn’t because you “don’t know what to post” but is actually because of the way you’re thinking, acting and feeling about your content?


The Art of Confident Content is hosted by Rebecca Hawkes, a content strategist with a decade of experience helping business owners grow their business through intentional, non-viral content strategies that prioritise their capacity to create content.


Rebecca knows what it's like to get six million views and make zero sales, and she also knows how to help her clients make multiple sales within thirty minutes of a reel going live, or through a podcast averaging 50 downloads an episode.


If no bs pep talks, in depth strategy sessions, and confidence boosting permission slips are the exact vibe you’re looking for when you press play on a podcast, you’ll love it here. Expect honest conversations about confidence, consistency and what you can do to make showing up for your business feel so much easier than it does right now.


Confident content isn't about going viral. It's about posting with intention, strategy and the trust that every piece of content you share is working for you.


Subscribe now and join the corner of the internet where likes don't define you, consistency doesn't mean posting every day and marketing your business finally feels like something you can get excited about.


Visit the website / Follow on Instagram / Download your free content audit

Hosted on Acast. See acast.com/privacy for more information.

Rebecca Hawkes Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • How I'm getting myself out of a content rut on Instagram asap

    How I'm getting myself out of a content rut on Instagram asap
    Oct 14 2026
    Visit the website / Follow on Instagram / Download your free content audit

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    22 mins
  • Ghosting your grid makes you human: how to come back confidently

    Ghosting your grid makes you human: how to come back confidently
    Sep 30 2026
    Episode 6: Ghosting your grid makes you human: how to come back confidently So…you ghosted your grid again, breaking the consistency streak you’d worked so hard to build. Maybe life lifed too hard, you got busy with clients (hello champagne problems) or maybe you just needed a break. Whatever the reason you disappeared from promoting your business, this episode of The Art of Confident Content is the antidote. By the end, you’ll be ready to get back out there with clarity, confidence and zero shame around the ghosting in the first place. You might wanna save this for the next time you break your consistency streak (we know it’ll happen…). When you press play, you’ll hear: 00:00 Failing to be consistent doesn’t make you a failure 02:16 Sort this before you post anything 04:12 Nobody cares about your first post back as much as you do05:22 The first one back will always be the hardest06:07 How to get yourself out of the perfectionist trap that’s stopping you post08:45 Don’t be afraid to repeat yourself (it’s what builds trust)09:50 What to post when you’ve disappeared and don’t know how to come back11:26 The thing that broke my 6 month posting streak (and what you can do to avoid the same)12:48 How having a content plan can make you consistent with your content for 7+ months14:29 If you can’t create a content plan for yourself, do this16:10 Hear what my client has to say about The Robin Intensive 20:36 Don’t forget to claim your free gift to help you post confidently for your business…Links mentioned in this episodeEpisode 2: You’re not posting consistently because of these 3 things: https://www.robinrosecreative.com/podcast/episode-02 The Robin Intensive: https://www.robinrosecreative.com/the-robin-intensive Done for you content with a twist (the twist being you) that’ll help you build (or rebuild) the consistent posting habit you need to start growing your business and making those steady sales. The Mini Robin: https://www.robinrosecreative.com/the-mini-robin Try before you buy vibes with a two-week version of The Robin Intensive. Perfect if you’re not ready to commit to a 90 day strategy or you wanna test out what it’s like to have a content plan to follow. Get involved Got a content question you’d like me to answer on the podcast? Is there a topic you want to hear my thoughts on? Or maybe you just want to leave me your feedback? (always welcome!!) Send me a DM on Instagram @robinrose.creative, I’d genuinely love to hear from you. And if you fancy appearing on the podcast, send your message as a voice note and I’ll include it in the episode with a link back to you and your business (unless you prefer anonymity). Support The Art of Confident ContentCheerleaders are always very appreciated! If you’d like to support the podcast, you can do the following:1: Share this episode with a business owner who’s also ready to enter their confident content era2: Leave a 5* rating or review wherever you listen to your podcasts (it really does help!)3: Tell your audience about this episode and tag me in your stories so I can hear all the lovely things you say…The Art of Confident Content is planned, edited and produced by Rebecca at Robin Rose Creative. If you've been thinking about launching your own podcast and want support bringing it to life, email hello@robinrosecreative.com. I'd love to hear about your idea and discuss how I can help you with the concept, episode ideation and launch content. Visit the website / Follow on Instagram / Download your free content audit Hosted on Acast. See acast.com/privacy for more information.
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    21 mins
  • You'll be more confident in your content when you do these 4 things

    You'll be more confident in your content when you do these 4 things
    Sep 23 2026
    Episode 5: You'll be more confident in your content when you do these 4 thingsPoured your heart into a post, felt proud of it (for once) and anxiously checked your phone every 10 minutes to see if it was getting engagement? We’ve all been there. Relying on feedback from others isn’t part of your confident content era so in this episode, we’re leaving that behind. After a decade of creating content as a business owner and for other businesses, I’ve learned the confidence to show up consistently doesn’t come from likes, comments and DMs telling you how awesome you are. It comes from four specific things and requiring validation from others isn’t one of them. Whether you’ve been letting the vanity metrics determine how you feel about your content, ghosting your grid because 3 likes on a post hardly seems worth the effort, or you’ve been measuring your success on the post you’d decided was “The One”, this episode of The Art of Confident Content will shift the way you feel about your content for good. Hit the play button now to hear:00:00 An brief (but honest) look at this podcast launch and why the low numbers haven’t worried me03:28 4 important things that’ll help you show up confidently and consistently 03:53 Thing 1: is it cringey to admit this?10:54 Thing 2: gotta love an ego boost but trust me when I say you don’t need it (do this instead)13:39 Thing 3: why putting pressure on your posts is killing your content (and confidence)16:34 Marketing your business feels like a chore? You need this17:27 Thing 4: there’s a saying about eggs and one basket which is a bit like this point (but also not)20:24 A real life example of why consistent content matters even when people aren’t ready to buy right now23:27 Showing up consistently and seeing zero results? I’ve got youLinks mentioned in this episode The Robin Intensive: https://www.robinrosecreative.com/the-robin-intensive Done for you content with a twist (the twist being you) that’ll help you build (or rebuild) the consistent posting habit you need to start growing your business and making those steady sales. The Content MOT: https://robinrosecreative.com/the-content-mot Not seeing results from your content? After a comprehensive public facing audit, you’ll walk away with a detailed report telling you what’s working, what isn’t and the actionable steps you need to take to actually see results.Get involved Got a content question you’d like me to answer on the podcast? Is there a topic you want to hear my thoughts on? Or maybe you just want to leave me your feedback? (always welcome!!) Send me a DM on Instagram @robinrose.creative, I’d genuinely love to hear from you. And if you fancy appearing on the podcast, send your message as a voice note and I’ll include it in the episode with a link back to you and your business (unless you prefer anonymity). Support The Art of Confident ContentCheerleaders are always very appreciated! If you’d like to support the podcast, you can do the following:1: Share this episode with a business owner who’s also ready to enter their confident content era2: Leave a 5* rating or review wherever you listen to your podcasts (it really does help!)3: Tell your audience about this episode and tag me in your stories so I can hear all the lovely things you say…The Art of Confident Content is planned, edited and produced by Rebecca at Robin Rose Creative. If you've been thinking about launching your own podcast and want support bringing it to life, email hello@robinrosecreative.com. I'd love to hear about your idea and discuss how I can help you with the concept, episode ideation and launch content. Visit the website / Follow on Instagram / Download your free content audit Hosted on Acast. See acast.com/privacy for more information.
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    25 mins
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