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Rob Law is a business leader who has defied extraordinary personal and professional odds to achieve success.
From one of the most famous rejections on BBC Dragons’ Den in 2006, he went on to pioneer Trunki, the much-loved ride-on suitcase for tots. Since its launch in May 2006, the company won over 120 awards, including The National Business Awards SME of the Year, and Rob was awarded an MBE for Services to Business.
After successfully exiting Trunki in 2023, Rob launched Zeepy, a child-psychology-led brand helping families build calmer bedtimes through a podcast and audiobooks. With his co-founder and brother, Dave Law, he co-authors Zeepy Sleep: Calming Bedtime Stories for Kids.
Born with cystic fibrosis, Rob is a Cystic Fibrosis Trust Patron and an inspiration to many people living with life-threatening illnesses. In his debut book, 65 Roses, Rob shows how anyone can defy the odds and overcome any challenge, a book that changes lives.
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