Nic Peterson
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Nic Peterson

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Nic Peterson writes for people who run things, businesses mostly, but his books keep arriving at what sits underneath the running. That most of what looks like a problem of adding more is really a problem of subtracting the wrong things. That timing is a discipline almost no one bothers to read. That you cannot hand someone a realization. They have to reach it themselves, which changes how a book has to be written. His earlier work is practical, built for operators: how to keep the customers you already have, how to read the seasons of a market, why the reliable systems feel boring and the fragile ones feel exciting. The newer work turns inward, toward what he calls the Gray Wolf, the older question of who you are when the performance stops and whether the life you are building is one you would want to live inside. He publishes under the Gray Wolf imprint, and he tends to leave the last step of a thought to the reader.
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  • Bumpers cover art
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    • Bumpers

    • The Framework for Finding Your Personal Abundance, Maximum Productivity, Greatest Profits and Highest Quality of Life
    • By: Nic Peterson
    • Narrated by: Nic Peterson
    • Length: 58 mins
    • Release date: 03-05-24
    • Language: English
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