Let's Brand the Real You

By: Esther de Charon de Saint Germain
  • Summary

  • 'Let's Brand the Real You' podcast is designed for women entrepreneurs who identify as old souls and deep thinkers. The multi-passionate, sensitive, bright ones who never fit the traditional business mold. This is for you when you've got a deep desire to build an aligned brand that causes its target audience to run toward you. Join Branding Queen, Brand Strategist, self-love, and mindset witch Esther de Charon de Saint Germain as she shares how to Brand the Real You. So that you can grow your brand from the inside out. Get tips on ALL THINGS BRANDING: like the 12 Brand Archetypes, brand auditing, brand positioning, visual identity, and how to become a lighthouse with authentic branding and marketing, even if you're feeling invisible right now. This is also the place where we can discuss the important things in our entrepreneurial lives. Neurodiversity, witchcraft, art, creativity, money mindset, feminine entrepreneurship, growing a business and raising a family, menopause, therapy, how to shift from feeling like you are not enough to powerful authentic confidence.
    Copyright 2023 Esther de Charon de Saint Germain
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Episodes
  • What to do when you don't feel safe - Guided Visualisation for entrepreneurs
    Jan 25 2023

    As entrepreneurs, we all feel safe with some people and unsafe with others. I learned that the hard way. Old trauma and memories can actually make you hide from the people who actually need your offers.

    Whenever you don't feel safe - and you want to enlarge your circle of safety - sit down, relax, get your blanket, close your eyes and listen to this healing.

    Esther will remove everything that slows you down and wears you out. She will give you a bright new energy so that you can end this month on a high note. If you want to manifest your iconic brand and serve more clients, give yourself 30 minutes of bliss.

    P.S. This is an unedited guided visualisation

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    29 mins
  • 12. How entrepreneurs can make the world a better place
    Jul 20 2022

    WHY ENTREPRENEURS NEED TO SHOW UP AND  HOW WE CAN HELP

    When I was a young student I worked for the Jewish Social Work in Amsterdam. Twice a week I cleaned the houses of Jewish clients. Somewhere between cleaning the bedrooms and the kitchen, there was always time for coffee and conversation.

    ‘My’ family was an elderly couple. They lived in the same apartment where they had raised their family. Nowadays the children lived somewhere else and it was just the two of them.

    One day, it was Friday, the chicken soup was already on the stove, the children would come home to be with their parents for the Friday evening Shabbat dinner, something happened that I will never forget.

    It was time for coffee. There was a carpenter in the apartment - the door needed to be fixed - and his tools were everywhere. While we had our coffee the carpenter apologized for the mess he made. He was trying to get everything done before Shabbat.

    “I’m sorry for the mess”, the carpenter said. “Oh don’t worry about it”, my employer said. He was standing in the middle of their small living room and pointed at his underarm. “After THIS I learned to never worry about the small stuff anymore.”


    He pointed at the tattooed figures on his arm.


    His concentration camp numbers.


    You could see the uneven shapes. Yanked into the arm of a young man. A young man who happened to be Jewish.


    The carpenter mumbled something like: “Yes… well”, and we looked at each other because those numbers opened the door to more suffering than we could possibly imagine.


    My employer carried a very public testimonial of the vilest hate against himself on his own body. For everyone to see.


    Look. This happened to me.


    The silence hung heavy in the living room.


    I was a 23 years old smart-ass student and had no answer.

    I had no solution, it felt too big, too painful, too intimate and I didn't know what to to do.


    This week it was 75 years ago that Soviet soldiers liberated concentration camp Auschwitz. One of the camps where over 6 million people were murdered because they happened to be ‘different’.


    Because they were Jewish, or Roma or Sinti, or mentally ill, or handicapped, or gay, or communist, or a fighter for justice …. Cold and systematically killed, tortured and starved because they were not fitting the ‘Purebred White Ubermensch’ norm.


    This week I watched an interview with one of the Soviet soldiers who had helped liberate Auschwitz. Liberating was the easy part: “We just shot the guards and opened the gates”. But what he could never forget was "the mountain of children's shoes in front of the ovens" 


    A mountain of 10 meters wide and 5 meters high.


    Only children's shoes.

    Keep reading How Entrepreneurs Can Make the World a Better Place

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    7 mins
  • 11. Successful Entrepreneurs Practice Self-Love
    Jul 13 2022

    You probably know everything about social media, communication, conversion rates, marketing, etc. Right? 

    You took courses, studied, and worked on it and it helped you to grow your business.

    But do you also study How to Love Yourself No-Matter-What? 

    Have you built the genuine confidence and self-worth that makes a business grow, even when your launch didn't go as planned? Did anyone teach you how to feel worthy and enough in every circumstance?

    Radical Self-love is the foundation of a successful business. 

    An entrepreneur who loves and values herself All the Time is a true Force of Nature. She's having way more fun, dares to take more 'risks' and makes more money.

    How do I know? Well, I teach this to my clients.

    Did I Go to some Self-Love School? No! Did I Always Love Myself? ⁣ No Freaking Way! I used the be the Mistress of Self Hate.⁣How to upgrade your self-love as an entrepreneur and practice every day

    There are many things you can do to upgrade your self-love. But you can start with these 3:

    1. Awareness once you see and hear how often you tell yourself that you're not worth it, that you can't do this because you are flawed, how often you say horrible things about your body, etc., you cannot go back.

    2. Small Daily Actions like putting cream on your hand and looking at your hands with soft and loving eyes, raising your prices (yes! that's self-love too) sharing a selfie and sharing how beautiful you feel.

    3. Dream bigger Do you feel you only deserve 1,000 Euro while in reality, you know you deserve 5,000 Euro? Go on do it. Dream bigger.

    ***

    🎧 For more episodes, show notes, and transcripts, please go to https://www.estherdecharon.com/selflovepreneur-podcast

    🌕 For more about Esther de Charon de Saint Germain, please go to https://www.estherdecharon.com

    🌈 For your Free Personal Feminine Retreat Week, go to https://www.estherdecharon.com/taste-week-brave-leap-mastermind/

    🎧 Rate, Review & Subscribe on Apple Podcasts 

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    10 mins

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