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  • Magnetic Marketing

  • How to Attract a Flood of New Customers That Pay, Stay, and Refer
  • By: Dan S. Kennedy
  • Narrated by: Rusty Shelton
  • Length: 3 hrs and 53 mins
  • 4.7 out of 5 stars (94 ratings)

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Magnetic Marketing

By: Dan S. Kennedy
Narrated by: Rusty Shelton
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Summary

Magnetic Marketing® is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised. It is a “change movement” that has established itself in over 136 different niches, business categories, industries, and professions, but is still also a “best kept secret” - its practitioners are in a “secret society”.

It - and only it - offers real protection from commoditization, Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague “ideas”, no fads. No BS! Discover the makings of a system for your business’ sustainability and growth you can rely on. It is introduced to you in this important and timely book.

You have made a wise decision obtaining it. Bolt the door, bring out the device, and get started.

©2018 Dan S. Kennedy (P)2018 Dan S. Kennedy
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What listeners say about Magnetic Marketing

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  • Overall
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A Must Listen

If you’re a business owner or thinking of starting a business this Audio book is a no brainier

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  • Overall
    4 out of 5 stars
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    4 out of 5 stars

Pretty good

I liked this book and have listened to it now about 3-4 tikes. The points in it are quite simple and essentially could be made into a checklist.

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  • Overall
    5 out of 5 stars
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Must read!

Very great information! Anyone who has a business should read this book! It is direct and usefull!

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  • Overall
    4 out of 5 stars
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    1 out of 5 stars
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    1 out of 5 stars

Useful but May as well skip 30 mins

Good overall message but the first 30-40 minutes is literally him selling the book to us and describe (repetitively) how he has helped others… we have already bought the book mate, get to the punchline.

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1 person found this helpful

  • Overall
    5 out of 5 stars

what a book

is good to listen to the principles from the man him self again and again . until is ingrained and you have no choice but to apply . Love the book and it's actionable steps and knowldge

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

excellent book

great insights into direct response copywriting and what you need to do to build systems highly recommend this book

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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Required reading for business owners

Although I am still trying to figure out how to apply these techniques to my business, I am definitely going apply them. It is so clear that this is the way to turn a good product or service into a great business!

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1 person found this helpful

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    5 out of 5 stars
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No bs way to get stuff done

I have followed Dan through a 3rd party my mentor Dominic Hodgson for a while now. This stuff really works. No point in reading unless you are going to do something about it. Take it on board and do it. The more you do the more it works. No BS with clear messages.

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    2 out of 5 stars
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Claiming no BS, sharing poor BS

Reading of the book is passionate and clear.
Content of the book is poorly presented and argued BS. Truly embarrassing and annoying, a total waste of time and money

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    2 out of 5 stars
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    2 out of 5 stars

Preamble to upsell his BS books

Throughout the audiobook, Dan offers checklists etc, but you have to sign up to his funnel. This book is purely a promo for his upsells. I didn’t like the negative message at the end, basically insulting listeners if they don’t take up the upsell! Better books out there that actually give you REAL marketing information.

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