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Writing for Busy Readers

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Writing for Busy Readers

Yazan: Todd Rogers, Jessica Lasky-Fink
Seslendiren: Todd Rogers
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Writing well is for school. Writing effectively is for life.

Todd Rogers and Jessica Lasky-Fink offer the most valuable practical writing advice today. Building on their own research in behavioral science, they outline cognitive facts about how people actually read and distill them into six principles that will transform the power of your writing:

Less is more

Make reading easy

Design for easy navigation

Use enough formatting, but no more

Tell readers why they should care

Make responding easy

Including many real-world examples, a checklist and other tools, this guide will make you a more successful and productive communicator. Rogers and Lasky-Fink bring Strunk and White's core ideas into the twenty-first century's attention marketplace.

When the influential guides to writing prose were written, the internet hadn't been invented. Now, the average American adult is inundated with digital messages each day. With all this correspondence, capturing a busy reader's attention is more challenging than ever. This is how to do it.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2023 Todd Rogers, Jessica Lasky-Fink (P)2023 Audible Ltd. Dil Bilimi Words, Language & Grammar Writing & Publishing İş
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I downloaded this book on a whim as it was “free” in the audible library and I honestly want to use a token so I can read without a membership it’s that good.

A very practical and useful book with no fluff and surprisingly enjoyable,

its the book i wish I had read while in high school and one I wish more people had to read in positions of power and authority.

It also makes a great case for simplifying our language because its kinder for the reader both in terms of time and understanding.

Definitely grab this book if you write social media posts, articles, work in a office or simply wish to improve your own digital communication.

Highly recommend book for the everyday writer.

Bir sorun oluştu. Lütfen birkaç dakika sonra tekrar deneyin.
When we learn to write we learn to do it for ourselves. This book turns this on its head, suggesting our focus should be on writing with the reader in mind. I found it interesting and useful.

Write for the reader

Bir sorun oluştu. Lütfen birkaç dakika sonra tekrar deneyin.
This book was very good actually - and I have read all of the main books on how to write and i learned a lot from this, thanks!

Very good

Bir sorun oluştu. Lütfen birkaç dakika sonra tekrar deneyin.