The Strangest Idea in the World
A Shortcut to the Future
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The Strangest Idea in the World
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Adam Mastroianni
Özet
In this raucous tour of the history and psychology of innovation, one of today’s most entertaining science writers unpacks the five counterintuitive mental moves behind every breakthrough—and offers inspiration for anyone who dreams of inventing something new.
Here’s the biggest mystery in human history: Why did it take us 300,000 years to invent the toilet?
Come to think of it, why did discovering everything take so long? Why did we spend 1,500 years believing that you can deactivate a magnet with garlic? Why did centuries pass between the inventions of the button and the buttonhole? Why didn’t we didn’t come up with the randomized controlled trial—you know, the backbone of modern science—until 1948? Today, we’re spending more time, effort, and money on making breakthroughs, so why does the data suggest that scientific progress is slowing down?
In his debut book, creator of the hit Substack Experimental History Adam Mastroianni offers an answer: it’s hard for humans to discover things because discovery is, in the short term, a bad idea. We didn’t evolve to do it, and it’s a miracle that we can at all. That’s why we’re still living in the Dark Ages, where countless diseases remain uncured, and where we accidentally turned up the temperature and can’t figure out how to turn it back down again. We don’t even know whether flossing is good for you (really).
But there’s good news. We can overcome our psychological hurdles and build a better world—if we embrace the strange. Mastroianni draws on the little-known backstories of discovery—from Elizabethan poop jokes to physicists who set themselves on fire—to unpack the five strange ways of thinking that lead to a breakthrough, like building a tolerance for weirdness and realizing that nobody actually knows what they’re doing. Anyone who masters these moves can discover new knowledge, regardless of whether they’re a tenured professor in a lab or a teenager in a basement. Our future depends on both.
Written with the distinct blend of hilarity and rigor that has made his Substack a must-read, The Strangest Idea in the World is unlike any other book. Chock full of rabbit holes, dead ends, hidden pages, visual tricks, interactive moments, and secret endings, the book subverts expectations, busts myths about science that even scientists believe, and, most importantly, offers an antidote to despair.
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Eleştirmen yorumları
“His breezy style is clever and wry. His examples of historically durable misconceptions abound. His descriptions of humankind’s ability to repeat mistakes are fascinating. Near the conclusion of his Strangest Idea, Adam Mastroianni reminds us: ‘The first barrier between us and more knowledge is the mistaken belief that there’s no more knowledge to get.’ Is that a puzzling premise? If so, this book is for you.”—Bill Nye, science educator
“Adam Mastroianni has accomplished the extraordinary: he’s reinvented the act of reading with this joyous and genius book. I laughed, cried, ripped out pages, and cringed at my own ignorance. I felt like a kid devouring my first interactive adventure book, except this time I walked away with a deep reverence for humanity’s (often stupid) pursuit of truth. This book might just save the world.”—Susannah Cahalan, #1 New York Times bestselling author of Brain on Fire
“This book is a marvel. It feels like getting a beer with a comedian who also happens to be one of the smartest people in the world. Funny, profound, packed with scientific history, psychology, philosophy, and potty humor, Adam Mastroianni’s first book is a truly original work about the mystery of where original ideas come from. . . . This is the hands-down superior version of the book I tried and failed to write before Ezra bailed my ass out and asked me to do Abundance instead.”—Derek Thompson, #1 New York Times bestselling coauthor of Abundance
“A gonzo exploration of science, progress, and creativity brimming with insights and epiphanies. I don’t remember the last time I’ve had so much fun reading a serious book.”—Steven Pinker, Johnstone Family Professor of Psychology, Harvard University, and author of Enlightenment Now and Rationality
“Brilliant, original, provocative, and—of all things—funny, The Strangest Idea in the World is a deeply important book that will be discussed and debated, celebrated and hated, lauded, applauded, and thrown across the room.”—Daniel Gilbert, Edgar Pierce Professor of Psychology, Harvard University, and author of the New York Times bestseller Stumbling on Happiness
“Adam Mastroianni has accomplished the extraordinary: he’s reinvented the act of reading with this joyous and genius book. I laughed, cried, ripped out pages, and cringed at my own ignorance. I felt like a kid devouring my first interactive adventure book, except this time I walked away with a deep reverence for humanity’s (often stupid) pursuit of truth. This book might just save the world.”—Susannah Cahalan, #1 New York Times bestselling author of Brain on Fire
“This book is a marvel. It feels like getting a beer with a comedian who also happens to be one of the smartest people in the world. Funny, profound, packed with scientific history, psychology, philosophy, and potty humor, Adam Mastroianni’s first book is a truly original work about the mystery of where original ideas come from. . . . This is the hands-down superior version of the book I tried and failed to write before Ezra bailed my ass out and asked me to do Abundance instead.”—Derek Thompson, #1 New York Times bestselling coauthor of Abundance
“A gonzo exploration of science, progress, and creativity brimming with insights and epiphanies. I don’t remember the last time I’ve had so much fun reading a serious book.”—Steven Pinker, Johnstone Family Professor of Psychology, Harvard University, and author of Enlightenment Now and Rationality
“Brilliant, original, provocative, and—of all things—funny, The Strangest Idea in the World is a deeply important book that will be discussed and debated, celebrated and hated, lauded, applauded, and thrown across the room.”—Daniel Gilbert, Edgar Pierce Professor of Psychology, Harvard University, and author of the New York Times bestseller Stumbling on Happiness
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