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Survival is not Enough

Zooming, Evolution, and the Future of Your Company

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Survival is not Enough

Yazan: Seth Godin
Seslendiren: Seth Godin
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You can't embrace change any faster...can't make time for the synergy training workshop...can't deal with one more change management seminar. So stop changing. Evolve.
Evolution can be unleashed in your organization, effortlessly and gradually changing everything in its path. By teaching your company to "zoom" -- embrace change without pain -- you'll have a company that evolves and ultimately attracts people who drive it to evolve even faster.
In up or down markets, for companies in any industry, embrace the organic approach detailed in Survival Is Not Enough and you will always outperform the competition.
Here's practical advice on how to make the chaos we all must deal with an asset, not a threat.©2002 Do You Zoom, Inc., All Rights Reserved; (P)2002 Simon & Schuster Inc., SOUND IDEAS Is an Imprint of Simon & Schuster Audio Division, Simon & Schuster Inc. Business Development & Entrepreneurship Entrepreneurship International Marketing Marketing & Sales Organisational Behavior Workplace & Organisational Behavior Yönetim
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As usual, great ideas and insight from Seth Godin. I must say I found this book a lot harder to understand and digest than his others. Maybe I'm just less familiar with his ideas here than other areas but I think with what's being discussed that's going to be the case for a lot of people.

Definitely recommended regardless though 5/5.

Great ideas

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