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Smart Brevity

The Power of Saying More with Less

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Smart Brevity

Yazan: Roy Schwartz, Mike Allen, Jim VandeHei
Seslendiren: Mark Chamberlin
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THE WALL STREET JOURNAL AND USA TODAY BESTSELLING GUIDE TO BRILLIANT COMMUNICATION

READERS LOVE SMART BREVITY:

⭐⭐⭐⭐⭐ "This book is soooo good"

⭐⭐⭐⭐⭐ "Love this book, short, punchy, deep, simple and easy to implement"

⭐⭐⭐⭐⭐ "Genius wrapped in generosity: it shows you how to care about your audience's time"

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity.

In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz show you how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.

"If getting your message across matters to you, this is the way to do it." - Arianna Huffington, founder and CEO, Thrive

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio. ©2022 Jim VandeHei, Mike Allen, Roy Schwartz
Business Communication Career Success International Personal Development Personal Success Writing & Publishing Kariyer İş
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As much as I like the concept of smart brevity the shameless constant sales pitch of Axios platform is unbearable.

Sales pitch in the form of a book

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I’m a writer ✍️. This book is going to transform how I write my emails, newsletters, social posts, and technical writing. Smart brevity is… smart!

Transformative

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Read by AI without a disclaimer, sometimes jilted in the reading and no proper descriptions of more complex sections like tables in the book

To the point, but read by an AI

Bir sorun oluştu. Lütfen birkaç dakika sonra tekrar deneyin.

I'd high hopes for this book - but wasn't that impressed.

Basically their system is to use subheading and break up info. This works much better visually than on audio. They're also big fans of emojis to do the heavy lifting. so if you write longwinded emails with no breaks or headers, you'll likely find much here of use. For the rest of us...

it also seemed very repetitive for a book on brevity. So while short, could have been so much shorter.

Maybe not suited to audio

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Disappointed in a book that doesn’t appear to follow its own guidelines. The entire book ends with a pitch to use their software. What a waste of time!

Pushy sales material

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