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Sidetracked

Why Our Decisions Get Derailed, and How We Can Stick to the Plan

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Sidetracked

Yazan: Francesca Gino
Seslendiren: Tamara Marston
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Psychologist and Harvard Business School professor Francesca Gino has long studied the factors at play when judgment and decision-making collide with the results of our choices in real life. In Sidetracked, she explores inconsistent decisions played out in a wide range of circumstances from our roles as consumers and employees (what we buy, how we manage others) to the broader human choices that we make (who we date, how we cultivate friendships). Gino’s research reveals when a mismatch is most likely to occur between what we want to do and what we actually end up doing. What factors are likely to sway our decisions in directions we did not initially consider? And what can we do to correct for these subtle influences?

The answers in Sidetracked to these and similar questions help us better understand the nuances of our decisions and avoid the unconscious obstacles to greater efficiency, satisfaction, and ultimate success.

©2013 Francesca Gino. Recorded by arrangement with Harvard Business Review Press. (P)2014 HighBridge Company
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The themes are useful ones to bear in mind to help people make better decisions. Unless you love the details of psychological studies it can take some patience to wait for all the information on numbers of participants and control groups etc. to pass so that you can hear the overall purpose of the study and its conclusions. Its largely worth the wait but does feel unnecessary at times.

Useful principles, a little longwinded

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