Marketing Rebellion
The Most Human Company Wins
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12,38£ karşılığında satın al
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Seslendiren:
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Mark Schaefer
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Yazan:
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Mark Schaefer
Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Path-finding author Mark Schaefer provides an achievable and realistic framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results.
Marketing Rebellion will teach you:
- How cataclysmic consumer trends are a predictable result of a revolution that started 100 years ago.
- Why businesses must be built on human impressions instead of advertising impressions.
- The five constant human truths at the heart of successful marketing strategy.
- Why customer loyalty is dying and what you need to do about it right now.
- How to help your best customers do the marketing for you.
- Actionable steps to provide an immediate course-correction for businesses of any size.
Through new research, singular insights, and inspiring case studies, this entertaining audiobook challenges your view of what it means to be a marketer today and provides an innovative blueprint for business growth. The Marketing Rebellion is knocking at your door. Are you ready?
©2019 Mark Schaefer (P)2019 Mark SchaeferFascinating!
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The examples as always are varied and woven in seamlessly.
If you want a Great marketing education buy this Known and content code unlocked. You will be streets ahead of most marketers
Mark knocks it out the park
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Easy to listen.
Brilliant!
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If you only buy one book this year and want to move your Marketing to the next level and gain insights from all of the research carried out in this book you should differently invest in Marketing Rebellion by Mark Schaffer.
The audiobook is easy to listen too with the author reading it to you and helps you understand the passion, Mark displays in writing this book.
So do not waste time, Go buy this audiobook today.
Alan Hennessy
Kompass Media
One of the Best Marketing Books
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Great
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