In this live episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Yanto Barker, founder of Le Col and former professional cyclist, for a raw and unfiltered conversation on what it really takes to build something from nothing.

This is not a typical success story.

From growing up with adversity to becoming a professional cyclist, to building Le Col into a globally recognised cycling brand, Yanto shares the psychological drive behind his journey — and the personal cost that came with it.

They explore:

• The mindset behind relentless ambition and resilience

• Building Le Col while racing professionally

• The pressure, fear, and stress behind entrepreneurship

• The reality of scaling a cycling brand in a volatile market

• Letting go of people and control

• Why Yanto stepped away from Le Col in 2025

• His next chapter — building again with AI and innovation

This episode goes beyond cycling. It’s about identity, pressure, and the hidden side of success.

As Yanto explains:

“Fear becomes another fuel tank… but it comes at a cost.”

🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Ride To Success is the global voice of changemakers, blending stories of leadership, innovation, and human transformation powered by the bike.

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Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/