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The Missing Secret Podcast

The Missing Secret Podcast

By: John Mitchell and Kelly Hatfield
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Summary

 Think & Grow Rich is the top book in the world on success by a factor of 10. It’s been read by over 150 million people. The book says there’s a secret to success, but the author only gives us half the secret. This podcast gives you the full secret, the “MISSING SECRET”. And a 12 minute a day technique to apply it. Along with an AI algorithm that makes it super easy to customize our methodology to your unique life. What if you could rewire your autopilot? Where the right actions happen automatically without thinking. So that you’re wired for SUCCESS, rather than survival. Life-changing – right? This is The Missing Secret Podcast. Learn to play the game of life at your full potential, rather than a fraction as most people do you. Choose to live “The Exceptional Life” rather than the average life!Copyright 2026 John Mitchell and Kelly Hatfield Economics Leadership Management & Leadership Science Social Sciences
Episodes
  • Encore: Creating Success in Your Career – This Will Be Eye-Opening!

    Encore: Creating Success in Your Career – This Will Be Eye-Opening!
    May 14 2026
    In this episode of The Missing Secret Podcast, John and Kelly share their observations on creating success in your career. John mentions that he started out as a CPA and became an entrepreneur when he was 30. Then he was in seven different businesses in his 30s and 40s. But in retrospect, he sees that he was not connected to any of them emotionally. Then when he turned 50, he got in the reverse mortgage business. A business he was, in fact, emotionally connected to. Because he had seen how investment advisors had tried to coerce his mom into various investments after is dad had died at John’s age of 24. He saw that those investment advisors didn’t have his mom’s best interest at heart. So when he got into the reverse mortgage business, he was committed to treating all his customers like his own parents. So that was the emotional connection.And the big Takeaway is that whatever business or industry you are in, you need to be passionate about it. You need to be emotionally connected to it in order for you to thrive long-term. John then gets into more detail about what took his income, when he was in his mid-50s, to 25 times the $200,000 – $300,000 a year he making the prior 20 years. He saw that he was doing three high-performance skills he never was doing before. He was highly organized. Planning is day the night before and time blocking is days. He was deep thinking two times a week. Tuning into reality. Growing every week from experts in areas that he needed in order to be successful as an entrepreneur. Primarily in marketing.Then John saw that through the think it be it methodology he was feeding himself six key things every day. His business plan, his strategy for success, the two or three things that move the needle, where he wanted the business to be three years from now, the 4-5 milestones to get there, and the linchpin issue to go to the next level. From feeding those six things to himself every day, he continually refined his understanding of those key components every day. So it was that combination of doing those three high-performance skills coupled with a continually evolving deeper understanding of his business that caused his income to go up by 25 times. And lastly, John talks about if you’re an employee, you are, in fact, really an entrepreneur. The same concepts apply. Your career is your business. Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.About the Hosts:John MitchellJohn’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.Reach out to John at john@thinkitbeit.comLinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/Kelly HatfieldKelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to ...
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    32 mins
  • Taking Our 12 Minute a Day Advanced Leadership Of Self Methodology To The Next Level – Using AI

    Taking Our 12 Minute a Day Advanced Leadership Of Self Methodology To The Next Level – Using AI
    May 7 2026
    In this episode of The Missing Secret Podcast, John and Kelly talk about taking the advanced leadership of self 12 minute a day methodology to the next level. Using AI. And here’s the thing to appreciate. At the end the day, one success is determined by taking the right actions on a consistent basis. On the issue of consistently taking the right actions, that’s addressed in the 12 minute day methodology. 95% of your daily actions are unconscious. When you feed the succinct articulation of your desired life yourself each day, that’s the repetition the subconscious mind needs to rewire your autopilot. So you have control over those unconscious daily actions. That way you can do them consistently rather than sporadically.But here’s the other issue. You have to be taking the right actions. So consider this. The right actions regarding your health are pretty straightforward. Regarding eating right and exercising. Same with having a great romantic relationship. The right actions are pretty straightforward. But when he gets to one’s career, the right actions are not nearly as obvious. And in methodology, for your career you establish where you want your career to be three years from now. And the 4-5 milestones to get there. That gives you a guidepost for the right actions to take. But here’s the problem. Your vision is trapped by the four walls of your own mind. Your vision of the right actions is constrained by your own biases and limited knowledge. But this can be overcome. And is being overcome using AI in the advanced leadership of self methodology. In this episode Kelly explains her three year vision for her business. As well as the three or four milestones to get there. Then once this is established, John and Kelly gives it all to chat GPT. Chat GPT then gives a much deeper view of the right actions. This overcomes one’s limited vision from the four walls of one’s own mind.Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.About the Hosts:John MitchellJohn’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.Reach out to John at john@thinkitbeit.comLinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/Kelly HatfieldKelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to the next level in their businesses. Further expanding the impact she’s making in this world. Truly living into the power of the ripple effect.Reach out to Kelly at kelly@thinkitbeit.comLinkedIn: https://www.linkedin.com/in/kelly-hatfield-2a2610a/Learn more about Think It Be It at https://thinkitbeit.com/LinkedIn: https://www.linkedin.com/company/think-it-be-it-llcFacebook: https://www.facebook.com/thinkitbeitcompanyThanks for listening!...
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    31 mins
  • Encore: The Mind Thrives on Order

    Encore: The Mind Thrives on Order
    Apr 30 2026
    In this episode of The Missing Secret Podcast, John and Kelly explain that the mind thrives on order. And when you feed the succinct articulation of your life to yourself each day you create immense order in the mind. And as Kelly points out, it makes you feel lighter. It causes all those half thoughts that are going on in your head to either go away or become full thoughts. To drive home this idea that the mind thrives on order, John points out that’s why you enjoy music. A few years back, John learned how to play blues guitar. And in the process of doing so, he learned the timing in music. So in this podcast, he plays the song Billie Jean by Michael Jackson. Explains the timing and then counts it. This is a vivid example of how the mind thrives on order. To wrap things up, John makes a point of how one’s success in life as well as one’s enjoyment of life comes down to the thoughts that are going on in your head on an ongoing basis. So simple but many people don’t get this. But for the few that do, it’s life-changing. The think it be it methodology influences the creation of your thoughts.Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.About the Hosts:John MitchellJohn’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.Reach out to John at john@thinkitbeit.comLinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/Kelly HatfieldKelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to the next level in their businesses. Further expanding the impact she’s making in this world. Truly living into the power of the ripple effect.Reach out to Kelly at kelly@thinkitbeit.comLinkedIn: https://www.linkedin.com/in/kelly-hatfield-2a2610a/Learn more about Think It Be It at https://thinkitbeit.com/LinkedIn: https://www.linkedin.com/company/think-it-be-it-llcFacebook: https://www.facebook.com/thinkitbeitcompanyThanks for listening!Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.Leave us an Apple Podcasts reviewRatings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.
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    22 mins
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