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The Marketing Update Podcast

The Marketing Update Podcast

By: David Perkins & Emma Handley
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Summary

The Marketing Update Podcast with your hosts Emma Handley and David Perkins. Tune in for laid back conversations that lead to real marketing insights.

Hosted on Acast. See acast.com/privacy for more information.

David Perkins & Emma Handley
Career Success Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • The dos and don'ts of building a website
    Apr 22 2026

    If there's a mistake to be made in creating or updating a website - these two have done it! David and Emma talk passionately about the good and the bad things they've learned about project managing websites. They know this episode will save you TIME and MONEY (if you listen to the whole thing).


    They also ask Did you miss it? Google's most recent SPAM update and being 'over-employed' (don't worry if you don't know what this mean - Emma explains it all.


    Useful links:

    https://www.youtube.com/watch?v=F2VFJ5Rw4Jo

    https://wildcatdigital.co.uk/blog/march-2026s-digital-marketing-news-roundup/

    https://www.squarespace.com/

    https://webflow.com/

    https://www.wix.com/

    https://wpengine.com/

    https://new.drupal.org/home

    https://www.sitecore.com/


    Connect with us:

    If you'd like to book The Marketing Update Podcast hosts for consultancy work, email hello@themarketingupdate.co.uk

    Follow us on LinkedIn: https://www.linkedin.com/company/the-marketing-update-podcast

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    43 mins
  • Challenger brands: when disruptive messaging leads to Unicorn status
    Mar 25 2026

    What do Tony's Chocalonley, Ordinary, BrewDog, Liquid Death and Canva all have in common? Nothing, until now. In this episode of The Marketing Update Podcast Emma and David discuss bringing a challenger brand ethos to any marketplace. And 'Did you miss it?' Open AI and 'Link in bio' Substack have must-hear updates for all marketeers. Listen to the full episode for a laid back conversation that'll lead to some real marketing insights.


    Useful links:

    https://www.milkkarten.net/p/more-perfect-union-social-strategy

    https://openai.com/index/testing-ads-in-chatgpt/

    https://uk.tonyschocolonely.com/blogs/news/its-chocolonely-not-chocoloney

    https://cosmeticsbusiness.com/the-ordinary-tackles-misleading-beauty-jargon-the-periodic-fable

    https://www.instagram.com/liquiddeath


    Connect with us:

    If you'd like to book The Marketing Update Podcast hosts for consultancy work, email hello@themarketingupdate.co.uk

    Follow us on LinkedIn: https://www.linkedin.com/company/the-marketing-update-podcast

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    46 mins
  • WTF happened to marketing in 2025? And what's going to happen in 2026.
    Feb 25 2026

    After a brief hiatus Emma and David are back and they hoped you missed them like they missed you! In this episode they cover Oatly's UK legal battle loss, and what it means for advertisers, as well as some handy how-to guides for marketeers from PostHog. However the meat of this week's episode is the (lack of) clairvoyance for their marketing predictions of 2025. Both David and Emma discuss the state of SEO, AI, community and videos in 2025 and make predictions for the big marketing trends for 2026.


    Useful links:

    https://posthog.com/handbook/content/seo-guide

    https://posthog.com/handbook/growth/marketing

    https://www.bbc.co.uk/news/articles/cx2gnl45g40o


    Connect with us:

    Follow us on LinkedIn: https://www.linkedin.com/company/the-marketing-update-podcast

    If you'd like to book The Marketing Update Podcast hosts for consultancy work, email hello@themarketingupdate.co.uk

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    34 mins
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