Ask Brian is a short form series where I answer the questions you send in.

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Prefer to watch your podcasts? Watch all these episodes on YouTube.

Links to all my books:

https://briankeane.com/books/

Want to work with me?

1:1 Business Mentorship: https://briankeane.com/mentorship/

The Circle – group business coaching: https://briankeane.com/mastermind/

Dr Mary Ryan is a Consultant Physician and Endocrinologist and the author of It's Probably Your Hormones. In this episode, she joins Brian Keane for a wide-ranging conversation about hormones, health and empowerment.

We explore fasting, weight-loss medication, burnout, low testosterone and erectile dysfunction, alongside the importance of sleep, nutrition and managing stress. Mary discusses why hormone health matters for both men and women, and why shame should never stop someone from asking for help.

The conversation also covers grief, resilience, parenting and self-esteem. Mary shares how she prioritises family and her own wellbeing, why boundaries matter, and what she hopes her children learn from her example.

00:00:00 Introduction and becoming more yourself with age
00:05:52 Fasting, skipped meals and meal timing
00:09:11 Weight-loss medication and hormone health
00:15:03 Burnout, chronic fatigue and energy
00:17:44 Low testosterone and blood testing
00:18:47 Erectile dysfunction and removing shame
00:22:39 Mary's book: It's Probably Your Hormones
00:28:22 Sleep and nutrition
00:31:24 Stress, grief and resilience
00:36:42 Parenting, boundaries and self-esteem
00:39:21 Deciding where your energy goes
00:42:31 Creating content that educates
00:45:24 Acute stress, chronic stress and cortisol
00:49:05 Supplements, stimulants and getting the basics right
00:52:52 Common misconceptions about hormones
00:56:00 A holistic approach to hormone health
00:58:38 Listening to your body and allowing rest
01:00:38 Self-love and balanced hormones
01:02:25 Mary's closing message
01:03:00 Teaching children through your example

Work with Brian

The Circle — Brian's online group business coaching mastermind:
https://briankeane.com/online-mastermind

Connect with Dr Mary Ryan

Website:
https://drmaryryan.com/

Instagram:
https://www.instagram.com/drmaryryan/

Mary's links:
https://linktr.ee/DrMaryRyan

Book — It's Probably Your Hormones:
https://www.books.ie/it-s-probably-your-hormones

Empower Her event — information and tickets:
https://www.eventbrite.com/e/empower-her-tickets-1992882152164?aff=oddtdtcreator

Watch the full video on YouTube:

You're posting. You're showing up. You're doing everything the gurus tell you to do — and your following isn't moving. It's not the algorithm, it's not luck, and it's not timing. In this video, I break down the three biggest reasons social media accounts stall:

1️⃣ You're optimising for approval, not discovery — creating content for people who already follow you instead of the strangers finding you for the first time.

2️⃣ Your hook isn't earning the next three seconds — most people spend all their creative energy on the middle of the content and none on the first line.

3️⃣ You're inconsistent in a way the algorithm can't reward — consistency of format and frequency, not volume, is what lets the platform learn who to show you to.

Fix these three and growth stops feeling like luck. It starts feeling like a system. If you want help building the actual content system behind this — not just posting more, but posting the right things, in the right order, consistently — that's exactly what we work on inside The Circle.

Link below, or DM me the word CIRCLE on Instagram and let's talk about whether it's the right fit. https://briankeane.com/mastermind/