Rooted In Principles: How Values Build A Business That Lasts kapak görseli

Rooted In Principles: How Values Build A Business That Lasts

Rooted In Principles: How Values Build A Business That Lasts

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In this episode of Nexus at UCF, we sit down with Marc Robertz-Schwartz, a media and marketing professional whose career began in television and eventually led him to build and grow his own marketing and production company.Marc shares how he spent his first 20 years after college working for television stations along the East Coast before transitioning into marketing and creative services. After being laid off in 2008, he turned that unexpected career change into an opportunity to start his own company, which he grew for 15 years.Throughout the conversation, Marc discusses the evolution of media, the growing importance of content creation and video, entrepreneurship, networking, career transitions, internships, leadership, and the importance of defining your personal values.He also discusses "The Red Apples Way", his book based on nine core values that he used to guide his business, relationships, hiring decisions, and leadership.Whether you're interested in media, marketing, entrepreneurship, or simply figuring out what you want your career and life to look like, Marc offers practical advice about being proactive, building relationships, and understanding who you are.⏱️ Timestamps00:00 – Welcome to Nexus + Meet Marc Roberts Schwartz 11:28 From Getting Laid Off to Becoming an “Accidental Entrepreneur"15:50 “The Game Is Different When It’s Your Money”28:45 Finding Your Path in Modern Media30:05 What Does Media Mean in the Creator Era?36:39 Using Networking to Create Opportunities38:45 Why Relationships Matter Long-Term45:40 How Values Determine Who You Are 47:29 Family, Core Memories & What’s Next50:36 Marc’s Final Message51:09 (Outro) – Thank you for listening!🔗 Connect with Us🌐 Website: https://nexusatucf.wixsite.com/nexus-...💼 LinkedIn: / nexusatucf 📱 Instagram: / nexusatucf 🎵 TikTok: / nexusatucf ▶️ More episodes: / @nexusatucf 🎧 Also available on Spotify, Apple Podcasts, and all major podcast platforms.🔗 Connect with UCF🏛️ College of Business Website: https://business.ucf.edu/📊 College of Business on LinkedIn: https://www.linkedin.com/school/ucf-c...🌐 UCF Website: https://www.ucf.edu/💼 UCF on LinkedIn: https://www.linkedin.com/school/unive...📌 Don’t forget to like, comment, and subscribe to stay connected to the future of business.
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